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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pollo Campero is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Pollo Campero performance in the United States and how they change over time
See what factors influence Pollo Campero performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Pollo Campero' competitors in the United States
An analysis of Pollo Campero' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand's foot traffic share, revealing competitive strength and customer preference in the industry.
Pollo Campero's market performance is at the 99th percentile, indicating a leading position. This means Pollo Campero captures a significantly higher share of customer foot traffic than most competitors. Performance peers like Steak'n Shake, Braum's Ice Cream, Smokey Bones, Torchy's Tacos, Krispy Kreme and Perkins American Food Co. are in the same high percentile.
Customer satisfaction is a key indicator of brand health, influencing loyalty, reputation, and future revenue streams.
Pollo Campero's overall customer satisfaction (CSAT) is 88%, up by 12.8 percentage points year-over-year. Nevada and New Jersey show the highest CSAT at 95%. Significant CSAT growth is observed in California (21.5pp), Tennessee (26.5pp) and Virginia (26.8pp), suggesting successful customer experience initiatives in those states.
Average check reveals customer spending habits, informing pricing strategies and revenue forecasting.
Pollo Campero's overall average check is $34.4, an 11.2% increase year-over-year. Virginia has the highest average check at $69.9 USD. This indicates customers are spending more per visit compared to the previous year and regional variations exist.
Outlet count signifies brand reach and market penetration, directly impacting accessibility and revenue potential.
Pollo Campero has the most outlets in California (30), followed by Texas (21) and New York (16). This distribution indicates stronger market presence in these states. Florida has 14 outlets, Maryland has 8 and Virginia has 7.
Identifying key competitors reveals market dynamics and helps in strategic positioning and differentiation efforts.
Pollo Campero's top competitors based on cross-visitation are McDonald's (15.57%), Burger King (5.88%), Chick-fil-A (5.03%), Starbucks (4.99%), and Wendy's (4.52%). A high percentage of Pollo Campero's customers also visit McDonald's.
Traffic workload analysis helps optimize staffing, resource allocation, and promotional timing.
Pollo Campero experiences peak traffic workload between 12:00 PM and 6:00 PM, with the highest workload at 1:00 PM (63.70%). Traffic starts increasing significantly from 10:00 AM. Very low workload observed from 10:00 PM to 7:00 AM.
Understanding consumer demographics enables targeted marketing and tailored product offerings.
Women (81% index) and Gen Z (112% index) show high affinity for Pollo Campero. Men are over-represented with an index of 116%. Gen X and Gen Y shows slightly lower affinity for the brand with 98% and 99% indexes, respectively.