Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Chick-fil-A is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Chick-fil-A performance in the United States and how they change over time
See what factors influence Chick-fil-A performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Chick-fil-A' competitors in the United States
An analysis of Chick-fil-A' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals a brand’s competitive strength and customer preference based on its share of foot traffic in the cafe & restaurant industry.
Chick-fil-A's market performance is in the top 1% within the Cafe & Restaurants industry in the United States, indicating a leading position. This percentile reflects a strong market presence and consumer preference compared to competitors like Crumbl, IHOP, Denny's, Dunkin', Burger King, and Chipotle Mexican Grill, all positioned in the same performance range.
Customer satisfaction (CSAT) is key to brand loyalty, influencing repurchase rates and positive word-of-mouth, critical for long-term growth.
Chick-fil-A's overall customer satisfaction is 67%, a slight decrease of 0.2 percentage points year-over-year. Puerto Rico shows the highest CSAT at 93% with a 5.3 percentage point increase, while Montana follows with 84% and an 18 percentage point increase. Nebraska, Massachusetts and Iowa also show high CSAT.
Average check reflects customer spending per visit, impacting overall revenue and profitability, thus essential for financial health tracking.
Chick-fil-A's overall average check is $16.30, a 0.9% increase year-over-year. Hawaii leads with an average check of $20.90. New York follows with $20.50. New Hampshire, Connecticut, and California also show high average check values.
Outlet count signifies brand reach and market penetration, directly affecting accessibility and revenue generation across regions.
Chick-fil-A has 502 outlets in Texas, the highest number across the United States. Georgia has 259 outlets, and Florida has 254. California and North Carolina have 193 and 191 outlets, respectively. These figures indicate the brand's strong presence in these states.
Analyzing competitors reveals market dynamics and brand positioning, enabling strategic adjustments for enhanced competitiveness and customer retention.
McDonald's is the most frequently visited competitor by Chick-fil-A customers, with a cross-visitation rate of 20.17%. Wendy's follows at 8.15%, then Taco Bell at 7.75%. Starbucks and Burger King have cross-visitation rates of 7.60% and 6.70%, respectively. This data highlights the competitive landscape.
Traffic workload by hour identifies peak times, informing staffing and resource allocation for optimal customer service and operational efficiency.
Chick-fil-A's traffic workload peaks between 11 AM and 1 PM, reaching 66.79% and 65.15% respectively. Traffic gradually increases starting at 6 AM, peaks around noon, and declines through the evening, with minimal activity between midnight and 5 AM.
Consumer segment insights by Gender and Generation inform targeted marketing, enabling tailored messaging and effective positioning strategies.
Chick-fil-A's customer base shows a slightly higher affinity towards women (97%) and men (103%). Among generations, Gen X is overrepresented (111%), while Gen Y (92%) and Gen Z (86%) are underrepresented. These affinity indexes help tailor marketing efforts to specific segments.