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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Steak'n Shake is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Steak'n Shake performance in the United States and how they change over time
See what factors influence Steak'n Shake performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Steak'n Shake' competitors in the United States
An analysis of Steak'n Shake' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference.
Steak'n Shake's market performance is in the top 1% making it a leading brand. This high percentile indicates a strong competitive position and significant customer preference in the Cafe & Restaurants industry. Performance peers include Pollo Campero, Smokey Bones, Krispy Kreme, Braum's Ice Cream & Dairy Store, Chopt Creative Salad Co., and Torchy's Tacos.
CSAT reflects customer happiness and loyalty, directly impacting brand reputation and revenue. It is important to monitor customer satisfaction levels.
Steak'n Shake's overall customer satisfaction (CSAT) is 66%, a 2.3 percentage point increase year-over-year. Tennessee shows the highest CSAT at 86%, while California has 84%. Iowa follows with 80%. Arkansas and Kentucky show a CSAT of 77% and 75% respectively. The data shows an upward trend in customer satisfaction with Tennessee and Iowa showcasing the biggest growth.
Average check is a key metric for revenue management, reflecting spending per customer and informing pricing and promotional strategies.
Steak'n Shake's overall average check is $14.70, showing a 0.7% decrease year-over-year. California and Nevada have the highest average checks at $19.80 and $19.70, respectively. North Carolina shows $17.90, while Colorado shows $17.10 and Texas shows $16.60. This reveals variations in customer spending across different states.
Outlet count indicates brand reach and market presence, crucial for assessing growth potential and geographic strengths.
Steak'n Shake has the most outlets in Florida (78), followed by Illinois (57), Indiana (54), Ohio (42), and Missouri (38). Georgia has 28 outlets. Kentucky, Tennessee, Texas and Michigan each have 13 outlets. This distribution highlights key markets for the brand.
Competitor analysis identifies key rivals and customer preferences, guiding competitive strategy and market positioning.
Steak'n Shake's top competitors based on cross-visitation are McDonald's (20.35%), Wendy's (9.54%), Taco Bell (8.91%), Burger King (7.04%), and Chick-fil-A (6.84%). McDonald's has significantly higher cross-visitation. These insights help Steak'n Shake understand its competitive landscape.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient operations during peak and off-peak hours.
Steak'n Shake's traffic workload peaks between 10 AM and 8 PM, with the highest traffic at 1 PM (69.41) and 6 PM (61.71). Traffic is lowest between 1 AM and 7 AM. This data helps optimize staffing and resource allocation throughout the day.
Understanding consumer demographics enables targeted marketing, improving engagement and brand resonance with specific groups.
Steak'n Shake's consumer base shows a higher affinity among women (90%) and men (108%), indicating a stronger representation relative to the average consumer. By generation, Gen X has a higher affinity(119%), while Gen Y (82%) and Gen Z (88%) are under-indexed compared to the average.