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Managing Partner, Global Business Development
See what factors influence Torchy's Tacos performance in the United States and how they change over time
See what factors influence Torchy's Tacos performance in the United States and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Torchy's Tacos' competitors in the United States
An analysis of Torchy's Tacos' competitors in the United States
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Torchy's Tacos is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Torchy's Tacos is a leading brand with a market performance percentile of 99 in the United States' Cafe & Restaurants industry. This indicates a strong market presence relative to its peers like Braum's Ice Cream & Dairy Store, Steak'n Shake, Pollo Regio, Krispy Kreme, 787 Coffee and Sonny's BBQ, all positioned at the same percentile.
Customer satisfaction (CSAT) reflects customer happiness, affecting loyalty and brand reputation. High CSAT scores often correlate with repeat business.
Torchy's Tacos has an overall CSAT of 86%, slightly down by 0.4 percentage points year-over-year. CSAT varies by state, with Indiana at 95% and Oklahoma showing the largest growth at 10.7 percentage points. Louisiana shows a slight decrease in customer satisfaction. Recent CSAT dynamic data show minimal variation over the three-month period.
Average check reveals spending habits. Monitoring it helps in menu optimization and targeted promotions to increase revenue per customer.
The overall average check for Torchy's Tacos is $19.7, a 0.7% increase year-over-year. Georgia has the highest average check at $24.2 USD. The average check has fluctuated slightly over the three-month period, ranging from $19.27 to $19.87.
Competitor analysis shows market rivalry. By knowing your top competitors, you gain strategic insights for differentiation and growth.
Torchy's Tacos' top competitors based on cross-visitation are McDonald's (8.90%), Chick-fil-A (7.44%), Whataburger (5.90%), Starbucks (4.63%), and Taco Bell (4.37%). These brands are frequently visited by Torchy's Tacos' customers, which signifies opportunities for strategic differentiation.
Understanding consumer segments focuses marketing. By knowing gender and generation mix, campaigns are personalized for higher engagement and ROI.
Torchy's Tacos' consumer base shows women are significantly overrepresented (96 affinity index) and Men are slightly overrepresented (103 affinity index). Gen X are overrepresented (107 affinity index), while Gen Y are fairly represented (100 affinity index) and Gen Z are underrepresented (95 affinity index).