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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pollo Campero performance in the United States and how they change over time
See what factors influence Pollo Campero performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pollo Campero' competitors in the United States
An analysis of Pollo Campero' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Pollo Campero is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pollo Campero's MARKET PERFORMANCE is at the 68th percentile, indicating an average/above average market position. This means the brand attracts more customers than many competitors. Performance peers in a similar range include Steak'n Shake, Dave & Buster's, Torchy's Tacos, Sonny's BBQ, Braum's Ice Cream & Dairy Store, and Krispy Kreme.
Customer satisfaction (CSAT) reflects how happy customers are with their experiences, directly impacting loyalty and brand reputation.
Pollo Campero's overall CSAT is 89%, up 8.4 percentage points year-over-year, showing improved customer happiness. Nevada and District of Columbia lead with 95% CSAT. This indicates strong positive experiences, particularly in these locations, driving repeat business and positive word-of-mouth.
Average check reveals how much customers spend per visit, influencing revenue and profitability strategies.
Pollo Campero's overall average check is $33.80, up 7.5% year-over-year, indicating customers are spending more per visit. Illinois has the highest average check at $52.30. This suggests effective upselling or increased order sizes, boosting revenue per transaction.
Outlet count indicates brand reach and market presence, influencing accessibility and brand awareness.
Pollo Campero has 34 outlets in California, the most in the United States, followed by Texas with 23. This shows a strong presence in these key markets, providing convenient access for customers and enhancing brand visibility.
Identifying top competitors helps understand the competitive landscape and refine strategies to attract and retain customers.
Pollo Campero's top competitors based on cross-visitation are McDonald's (15.82%), Chick-fil-A (6.03%), Starbucks (5.44%), Burger King (5.29%), and Wendy's (5.09%). This indicates that customers who visit Pollo Campero also frequent these establishments, highlighting direct competition for customer visits.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer service.
Pollo Campero experiences peak traffic between 12 PM and 6 PM, with the highest workload at 1 PM (65.93%). This indicates the busiest hours for the restaurant, requiring optimal staffing and efficient operations to handle customer demand effectively.
Understanding consumer segments allows for targeted marketing, tailoring messaging and offerings to specific demographic groups.
Pollo Campero's customer base shows a high affinity towards women (89 index) and men (110 index). Gen X shows an affinity of 102, Gen Y shows an affinity of 98, and Gen Z shows an affinity of 110. This suggests targeted marketing strategies should consider the preferences and behaviors of these key demographic groups.