Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Whataburger performance in the United States and how they change over time
See what factors influence Whataburger performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Whataburger' competitors in the United States
An analysis of Whataburger' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Whataburger is in the top 18% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Whataburger's market performance is at the 82nd percentile, indicating an above-average market standing. This suggests a strong competitive position relative to peers like Dairy Queen, KFC, and Sonic Drive-In, which are in a similar percentile range.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning.
McDonald's is the top competitor with 20.71% cross-visitation, followed by Chick-fil-A (11.19%) and Taco Bell (8.27%). This indicates a significant overlap in customer base, suggesting direct competition for market share.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience.
Whataburger experiences peak traffic between 11 AM and 7 PM, with the highest workload around noon (69.77%). This data helps optimize staffing and resource allocation during peak hours to improve customer service.
Understanding consumer segments by gender and generation enables targeted marketing, improving engagement and ROI.
Women have an affinity index of 82, indicating they are under-indexed compared to the average consumer. Men have an affinity index of 118, indicating they are over-indexed. Gen X has an affinity index of 120, indicating they are over-indexed. Gen Y has an affinity index of 86, and Gen Z has an affinity index of 80, indicating they are under-indexed.