Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence SPICY BOX performance in the Vietnam and how they change over time
See what factors influence SPICY BOX performance in the Vietnam and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of SPICY BOX' competitors in the Vietnam
An analysis of SPICY BOX' competitors in the Vietnam
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
SPICY BOX is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
SPICY BOX's MARKET PERFORMANCE is at the 74th percentile, indicating an above-average market standing in Vietnam's Cafe & Restaurants industry. This means SPICY BOX outperforms many competitors in attracting customers. Performance peers in the same percentile range include Texas Chicken, LONG WANG, and Jollibee.
Customer satisfaction (CSAT) reflects how happy customers are with a brand, impacting loyalty and recommendations.
SPICY BOX boasts an 88% overall CSAT, a significant 8.5 percentage point increase year-over-year, indicating improved customer happiness. Lâm Đồng Province shows the highest CSAT at 100%, while Tây Ninh Province has the lowest at 53%. The CSAT trend shows fluctuations between 85.76 and 90.19 during the reported period.
Average check (Avg Check) reveals how much customers spend per visit, influencing revenue and profitability.
SPICY BOX's overall average check is 173.5K VND, up 13.5% year-over-year, suggesting customers are spending more per visit. Quảng Ngãi Province has the highest average check at 181K VND. The average check fluctuated between 161.11K and 190.11K VND during the reported period.
Number of outlets indicates brand reach and market presence, affecting accessibility and brand awareness.
SPICY BOX has a total of 15 outlets across Vietnam. Khánh Hòa Province has the most outlets with 4, while Tây Ninh and An Giang Provinces each have 2. Several other provinces including Đắk Lắk, Cà Mau, Gia Lai, Quảng Ngãi, Lâm Đồng, Quảng Trị, and Vĩnh Long each have 1 outlet.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
The top competitors for SPICY BOX, based on customer cross-visitation, are Jollibee (9.74%), Highlands Coffee (4.87%), KFC (3.00%), Lotteria (3.00%), and Pizza 4P's (2.62%). This indicates that customers who visit SPICY BOX also frequently visit these brands.
Traffic workload by hours shows peak and off-peak times, helping optimize staffing and promotions.
SPICY BOX experiences peak traffic workload between 17:00 and 20:00, with the highest workload at 19:00 (60.12). Traffic is minimal during the early morning hours (0:00-6:00). This data suggests optimal staffing and promotional strategies should focus on the late afternoon and evening hours.
Understanding consumer segments helps tailor marketing and product offerings to specific groups.
SPICY BOX's customer base shows a higher affinity towards women (108 index) compared to men (93 index). Gen Z shows the highest affinity (129 index), followed by Gen Y (93 index), and Gen X (26 index). This suggests that SPICY BOX is particularly appealing to Gen Z and women.