Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Jollibee performance in the Vietnam and how they change over time
See what factors influence Jollibee performance in the Vietnam and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Jollibee' competitors in the Vietnam
An analysis of Jollibee' competitors in the Vietnam
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Jollibee is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Jollibee in Vietnam is in the top 1% (100th percentile), indicating a leading market position. This signifies strong customer preference and competitive advantage. Performance peers in a similar range: Mì Cay Sasin, Haidilao, Lotteria, Pizza Hut, KFC, Pizza 4P's.
Customer satisfaction (CSAT) reflects how happy customers are with a brand, impacting loyalty and future sales. High CSAT often correlates with positive word-of-mouth.
Jollibee's overall CSAT in Vietnam is 94%, a 3.6pp increase year-over-year, indicating improved customer happiness. Quảng Ngãi and Quảng Trị Provinces show the highest CSAT at 99%. CSAT slightly decreased from June (94.76%) to August (91.28%) 2025.
Average check (Avg Check) reveals how much customers spend per visit, influencing revenue. Monitoring Avg Check helps optimize pricing and promotions.
Jollibee's overall average check in Vietnam is 151K VND, a 22.8% increase year-over-year, suggesting customers are spending more. Vĩnh Long Province has the highest average check at 241.3K VND. Average check decreased from June (159171.38 VND) to August (137598.20 VND) 2025.
Number of outlets indicates brand reach and accessibility. More outlets can mean greater market penetration and convenience for customers.
Jollibee's outlet distribution in Vietnam shows Đồng Tháp, Vĩnh Long and An Giang Provinces have the most outlets (10 each). Hưng Yên, Khánh Hòa and Đắk Lắk Provinces have 7 outlets each. Huế and Phú Thọ Province have 4 outlets each.
Understanding competitors helps refine strategies. Cross-visitation reveals brands frequently visited by the same customers, highlighting direct competition.
Jollibee's top competitors in Vietnam, based on cross-visitation, are KFC (4.75%), Lotteria (4.66%), Highlands Coffee (3.86%), Pizza 4P's (2.82%), and Mì Cay Sasin (1.95%). This indicates customers who visit Jollibee also frequently visit these brands.
Traffic workload by hour shows peak times, helping optimize staffing and promotions. Understanding customer flow improves service and resource allocation.
Jollibee in Vietnam experiences peak traffic between 17:00 and 19:00, with the highest workload at 18:00 (72.89). Traffic is lowest between 0:00 and 7:00, indicating the need for optimized staffing during peak hours.
Analyzing consumer segments by Gender and Generation informs targeted marketing. Affinity insights guide positioning strategies to resonate with key demographics.
Jollibee's customer base in Vietnam shows a higher affinity among women (114) compared to men (89). Gen Z shows the highest affinity (141), followed by Gen Y (79), and Gen X (54). This suggests targeted marketing towards women and Gen Z could be effective.