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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence LONG WANG performance in the Vietnam and how they change over time
See what factors influence LONG WANG performance in the Vietnam and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of LONG WANG' competitors in the Vietnam
An analysis of LONG WANG' competitors in the Vietnam
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
LONG WANG is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
LONG WANG's market performance is at the 73rd percentile, indicating an average/above average market standing. This means LONG WANG captures more foot traffic than 73% of brands in the Cafe & Restaurants industry in Vietnam. Performance peers in the same percentile range include Gong Cha, MẸT Hội An - Vietnamese, SPICY BOX, and McDonald's.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and differentiation.
LONG WANG's top competitors based on customer cross-visitation are Bò Tơ Quán Mộc (3.35%), Pizza 4P's (2.91%), KFC (2.82%), Haidilao (2.65%), and Highlands Coffee (2.21%). This indicates a significant overlap in customer base, suggesting these brands offer similar value or appeal to LONG WANG's customers.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation.
LONG WANG experiences peak traffic workload between 18:00 and 20:00, with the highest workload at 19:00 (64.95%). Traffic is minimal between 0:00 and 9:00. This data informs staffing and resource allocation to meet customer demand during peak hours.
Understanding consumer segments by gender and generation informs targeted marketing and positioning strategies.
LONG WANG's customer base shows a high affinity towards women (Index 106) and Gen Z (Index 139). Men are slightly under-indexed (Index 95). Gen X is significantly under-indexed (Index 31), while Gen Y is slightly under-indexed (Index 91). This suggests marketing efforts should focus on Gen Z and women.