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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Highlands Coffee performance in the Vietnam and how they change over time
See what factors influence Highlands Coffee performance in the Vietnam and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Highlands Coffee' competitors in the Vietnam
An analysis of Highlands Coffee' competitors in the Vietnam
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Highlands Coffee is in the top 16% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Highlands Coffee's market performance is at the 84th percentile, indicating an above average market standing. This means Highlands Coffee captures more customer traffic than most competitors. Performance peers in a similar range include Vua Chả Cá, Dookki, and Mì Cay Sasin.
Identifying top competitors helps a brand understand the competitive landscape and refine strategies to attract and retain customers effectively.
Highlands Coffee's top competitors based on customer cross-visitation are Katinat (5.40%), Jollibee (4.45%), Starbucks (4.43%), Pizza 4P's (4.35%), and Phuc Long (4.02%). This indicates these brands share a significant portion of Highlands Coffee's customer base.
Traffic workload by hour reveals peak hours, enabling optimized staffing and resource allocation to meet customer demand efficiently and improve service quality.
Highlands Coffee experiences peak traffic workload between 7 AM and 10 PM, with the highest workload at 9 AM (60.10%). Traffic is lowest between midnight and 6 AM. This data helps optimize staffing during peak hours.
Understanding consumer segments by gender and generation enables targeted marketing, improving engagement and ROI by tailoring messaging and offers to specific groups.
Highlands Coffee's customer base shows a high affinity towards women (index 90) and men (index 108). Gen X (index 137) shows high affinity, Gen Y (index 102) shows average affinity, and Gen Z (index 80) shows lower affinity.