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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Mì Cay Seoul performance in the Vietnam and how they change over time
See what factors influence Mì Cay Seoul performance in the Vietnam and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Mì Cay Seoul' competitors in the Vietnam
An analysis of Mì Cay Seoul' competitors in the Vietnam
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Mì Cay Seoul is in the top 24% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Mì Cay Seoul's market performance is at the 76th percentile, indicating an above-average market position. This means the brand outperforms 76% of its competitors in Vietnam's Cafe & Restaurants industry. Performance peers in the adjacent percentile range include Phê La, Texas Chicken, MẸT Vietnamese restaurant & Vegetarian Food, Trà Sữa ToCoToCo, Mixue Bingcheng, and Mì cay Yagami.
Competitor analysis reveals key rivals and customer preferences. Understanding cross-visitation helps refine marketing and identify potential partnerships.
The top competitors for Mì Cay Seoul, based on customer cross-visitation, are Jollibee (7.80%), Highlands Coffee (5.77%), KFC (3.55%), Katinat (2.97%), and Dookki (2.80%). This indicates that customers who visit Mì Cay Seoul also frequently visit these brands.
Traffic workload by hour reveals peak and off-peak times. This insight informs staffing, promotions, and resource allocation for optimal efficiency.
Mì Cay Seoul experiences peak traffic between 17:00 and 20:00, with the highest workload at 19:00 (75.03%). Traffic is lowest between 0:00 and 5:00. This data suggests focusing resources and promotions during peak hours.
Understanding consumer segments by gender and generation enables targeted marketing. Affinity insights inform positioning strategies and personalized campaigns.
Mì Cay Seoul's customer base shows a high affinity towards women (index 97) and men (index 103). Gen Z is overrepresented (index 132), while Gen X (index 66) and Gen Y (index 84) are underrepresented, indicating Gen Z has a stronger affinity for the brand.