Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Crumbl performance in the United States and how they change over time
See what factors influence Crumbl performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Crumbl' competitors in the United States
An analysis of Crumbl' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Crumbl is in the top 13% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
Crumbl's MARKET PERFORMANCE is at the 87th percentile, indicating an above average market standing. This means Crumbl outperforms many competitors in attracting customers. Performance peers in a similar range include Red Lobster, Dunkin', Chipotle Mexican Grill, and Denny's.
Customer satisfaction (CSAT) reflects how happy customers are with a brand, impacting loyalty and word-of-mouth, which drives business growth.
Crumbl's overall CSAT is 89%, a 3.9 percentage point increase year-over-year, showing improved customer happiness. Puerto Rico and Mississippi show the highest CSAT at 96%. The CSAT dynamic data shows fluctuations between 85.86 and 90.80 from June to August 2025.
Number of outlets indicates brand reach and market presence, reflecting expansion strategy and potential revenue generation.
Crumbl has 144 outlets in California, the most of any state. Texas has 106 outlets, and Florida has 83. This distribution highlights Crumbl's strong presence in these key markets.
Competitor analysis identifies key players and customer overlap, informing strategies to differentiate and capture market share.
McDonald's is the most cross-visited brand by Crumbl's customers (12.71%), followed by Chick-fil-A (7.16%) and Starbucks (6.02%). This indicates a significant overlap in customer base with these major fast-food chains.
Traffic workload by hours reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience.
Crumbl experiences peak traffic between 11 AM and 6 PM, with the highest workload around 1 PM (57.52%). Traffic is minimal between midnight and 7 AM, indicating a need for adjusted staffing during off-peak hours.
Understanding consumer segments by gender and generation enables targeted marketing and product strategies, maximizing engagement and ROI.
Women show a high affinity (150 index) for Crumbl, while men are under-indexed (52 index). Gen Z exhibits the highest affinity (176 index), followed by Gen Y (104 index), and Gen X (78 index). This suggests targeted marketing towards women and Gen Z could be effective.