Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Marco's Pizza is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Marco's Pizza performance in the United States and how they change over time
See what factors influence Marco's Pizza performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Marco's Pizza' competitors in the United States
An analysis of Marco's Pizza' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile is a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Marco's Pizza has a market performance percentile of 99, indicating a leading position. This signifies that Marco's Pizza captures a high share of customer traffic within Cafe & Restaurants industry.
Customer satisfaction is crucial for brand loyalty and growth, directly impacting repeat business and positive word-of-mouth referrals.
Marco's Pizza shows an overall customer satisfaction of 72%, a 3.5 percentage point increase year-over-year. Indiana leads with 92% satisfaction. This suggests customers generally have a positive experience, enhanced by improvements in key states.
Average check is the typical amount customers spend per visit, reflecting pricing strategy, menu appeal, and customer spending habits.
Marco's Pizza's average check is $20.30 USD, a 0.8% decrease year-over-year. Arkansas has the highest average check at $26.40 USD. This indicates a slight decline in customer spending per visit.
The number of outlets indicates brand reach and market presence, signifying accessibility and potential revenue streams.
Marco's Pizza has the most outlets in Texas (198), followed by Florida (161) and Ohio (141). This shows the brand's strongest presence is concentrated in these states.
Understanding key competitors helps a business refine strategies to attract and retain customers, optimizing market positioning.
Marco's Pizza's top competitors based on cross-visitation are McDonald's (16.35%), Taco Bell (7.86%), Wendy's (7.76%), Burger King (6.90%), and Chick-fil-A (6.82%). This highlights the fast-food chains most frequently visited by Marco's Pizza customers.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation to meet customer demand effectively.
Marco's Pizza experiences peak traffic between 17:00 and 19:00 hours, with the highest workload at 18:00. This indicates evenings are the busiest times, requiring optimal staffing.
Consumer segments help businesses tailor marketing to specific demographics, increasing ad relevance and conversion rates.
Marco's Pizza's customer base shows Women are overrepresented with an index of 88, while Men over indexed with 110, in gender mix. In generations, Gen X over-indexed with 120, while Gen Y, and Gen Z are underrepresented with 88 and 82, respectively.