Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence WingHouse performance in the United States and how they change over time
See what factors influence WingHouse performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of WingHouse' competitors in the United States
An analysis of WingHouse' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
WingHouse is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
WingHouse's market performance is at the 50th percentile, indicating an average market position. This means WingHouse's foot traffic is on par with the median within the Cafe & Restaurants industry in the United States. Performance peers in the same percentile range include Bocas House, Hangry Joe's Hot Chicken, Spitz, Gong Cha, Wing Shack, and Salad and Go.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, retention, and brand reputation, crucial for sustained growth.
WingHouse boasts an 87% customer satisfaction, a significant 14.6 percentage point increase year-over-year. This indicates a strong positive perception among customers. In Florida, the CSAT is also 87%, with a similar growth of 14.9 percentage points, showing consistent satisfaction across its primary market.
Average check reveals spending per customer, crucial for revenue insights and profitability strategies, reflecting menu pricing and customer purchasing behavior.
The average check for WingHouse is $34.2, a 5.3% increase year-over-year, suggesting customers are spending more per visit. In Florida, the average check is $34.1 USD, with no growth reported. The overall increase indicates positive revenue trends.
Outlet count indicates brand reach and market presence, reflecting expansion strategy and potential revenue streams in different locations.
WingHouse has 15 outlets in Florida and 1 in California. The concentration in Florida suggests a strong regional presence, while the single outlet in California indicates initial expansion efforts or a test market.
Competitor analysis identifies key rivals, informing strategies to gain market share and understand competitive dynamics within the industry.
WingHouse's top competitors based on cross-visitation are McDonald's (9.66%), Twin Peaks (5.68%), Hooters (5.40%), Taco Bell (5.40%), and Wendy's (4.83%). This indicates that customers who visit WingHouse also frequent these establishments, highlighting potential areas for competitive focus.
Traffic workload by hour reveals peak times, enabling optimized staffing, resource allocation, and marketing efforts for enhanced efficiency.
WingHouse experiences peak traffic between 11 AM and 10 PM, with the highest workload around 6 PM and 7 PM. There is minimal to no traffic between 1 AM and 10 AM. This data suggests focusing resources and staffing during peak hours to maximize customer service and revenue.
Understanding consumer segments by gender and generation enables targeted marketing, improving engagement and brand relevance with specific demographics.
WingHouse's customer base shows a high affinity towards men (Index 131) and Gen X (Index 138). Women are under-indexed (Index 67), as are Gen Y (Index 70) and Gen Z (Index 89). This suggests that WingHouse resonates more strongly with men and Gen X, while there is an opportunity to increase engagement with women, Gen Y, and Gen Z.