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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Twin Peaks performance in the United States and how they change over time
See what factors influence Twin Peaks performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Twin Peaks is in the top 18% of brands
Sample of brands in the same percentile
An analysis of Twin Peaks' competitors in the United States
An analysis of Twin Peaks' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Twin Peaks' market performance is at the 82nd percentile, indicating an average/above average market standing. This means Twin Peaks captures more customer traffic than approximately 82% of Cafe & Restaurants brands. Performance peers in the same percentile range include Little Caesars, Chili's Grill & Bar, and Sonic Drive-In.
Identifying competitors helps understand market dynamics. Cross-visitation data reveals shared customers, informing competitive strategies and marketing efforts.
Twin Peaks' top competitors based on cross-visitation are McDonald's (7.33%), Chick-fil-A (4.21%), Texas Roadhouse (3.05%), Taco Bell (2.71%), and Starbucks (2.71%). This indicates that customers who visit Twin Peaks also frequently visit these fast-food and casual dining establishments.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience and service.
Twin Peaks experiences peak traffic workload between 17:00 (5 PM) and 21:00 (9 PM), with the highest workload at 19:00 (7 PM). Traffic is minimal between midnight and 10:00 AM, suggesting a primarily lunch and dinner crowd.
Analyzing consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning strategies to resonate with key demographics.
Twin Peaks' customer base shows a high affinity for men (140 index) and Gen X (106 index), indicating these segments are overrepresented compared to the average consumer. Women are also a significant segment (58 index). Gen Y (100 index) and Gen Z (97 index) are represented around the average.