Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Applebee's Grill + Bar performance in the United States and how they change over time
See what factors influence Applebee's Grill + Bar performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Applebee's Grill + Bar' competitors in the United States
An analysis of Applebee's Grill + Bar' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Applebee's Grill + Bar is in the top 17% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows a brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Applebee's Grill + Bar's market performance is at the 83rd percentile, indicating an above-average market standing. This means Applebee's captures more customer traffic than most competitors. Performance peers in the same range include First Watch and Olive Garden Italian Restaurant.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies.
McDonald's is the most frequently visited competitor by Applebee's customers (18.92% cross-visitation). Other top competitors include Taco Bell (8.03%), Wendy's (7.75%), Burger King (7.06%), and Chick-fil-A (7.02%).
Traffic workload by hour reveals peak times and staffing needs. Understanding customer flow helps optimize operations and service quality.
Applebee's Grill + Bar experiences peak traffic between 6 PM and 7 PM, with the highest workload at 60.90. Traffic is lowest in the early morning hours, indicating a need for staffing adjustments based on time of day.
Analyzing consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning strategies to resonate with key groups.
Women show a slightly higher affinity (102) for Applebee's compared to men (98). Gen X has a high affinity (122), while Gen Y (80) and Gen Z (90) are under-indexed, suggesting a need to better engage these younger generations.