Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Old Spaghetti Factory performance in the United States and how they change over time
See what factors influence The Old Spaghetti Factory performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of The Old Spaghetti Factory' competitors in the United States
An analysis of The Old Spaghetti Factory' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
The Old Spaghetti Factory is right in the middle
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Old Spaghetti Factory's market performance is at the 53rd percentile, indicating an average market position. This means the brand's foot traffic is on par with competitors like Swig, Jeremiah's Italian Ice, The Hatch, Taco Mac, Potbelly, and Mambo Seafood, which share the same percentile.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with increased sales and positive word-of-mouth.
The Old Spaghetti Factory has an overall CSAT of 75%, a 1.1 percentage point increase year-over-year. Arizona shows the highest CSAT at 86%, while Oklahoma shows the largest growth at 12.9pp. The CSAT trend increased from June to August 2025.
Average check reveals how much customers spend per visit, influencing revenue. Monitoring this KPI helps optimize pricing and identify upselling opportunities.
The Old Spaghetti Factory's average check is $30, a 5.1% decrease year-over-year. Utah has the highest average check at $33.1 USD. The average check decreased from June to August 2025.
Outlet count indicates brand reach and market presence. More outlets can mean greater accessibility and brand awareness for potential customers.
The Old Spaghetti Factory has the most outlets in California (17). Oregon has 7 outlets, and Washington has 5. Several states including Utah, Colorado, Missouri and Indiana have 2 outlets each. Kentucky, Oklahoma and Hawaii have 1 outlet each.
Identifying key competitors helps refine strategies. Understanding where customers also visit reveals opportunities to differentiate and capture market share.
The Old Spaghetti Factory's top competitors based on cross-visitation are McDonald's (10.52%), Starbucks (5.97%), In-N-Out Burger (5.52%), Taco Bell (5.00%), and Olive Garden Italian Restaurant (4.03%). This indicates shared customer interests.
Traffic workload by hour shows peak times, enabling efficient staffing and resource allocation to maximize customer service and sales during busy periods.
The Old Spaghetti Factory experiences peak traffic between 5 PM and 7 PM, with the highest workload at 6 PM (68.52%). Traffic is minimal before 11 AM and after 9 PM.
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning. Affinity insights highlight key demographics for tailored strategies.
The Old Spaghetti Factory's customer base shows a high affinity towards women (99 index) and men (101 index). Gen X is over-represented (127 index), while Gen Y (72 index) and Gen Z (80 index) are under-represented.