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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Smoothie King performance in the United States and how they change over time
See what factors influence Smoothie King performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Smoothie King' competitors in the United States
An analysis of Smoothie King' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Smoothie King is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Smoothie King's market performance is at the 73rd percentile, indicating an above-average market standing. This means Smoothie King captures more customer traffic than 73% of brands in the Cafe & Restaurants industry. Performance peers in the same percentile range include Zaxbys Chicken Fingers & Buffalo Wings, Bonefish Grill, and Papa Johns Pizza.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Smoothie King's top competitors based on cross-visitation are McDonald's (7.94%), Chick-fil-A (6.30%), Starbucks (4.57%), Taco Bell (4.00%), and Wendy's (3.39%). This indicates that customers who visit Smoothie King also frequently visit these fast-food and cafe chains.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation for optimal service.
Smoothie King experiences peak traffic between 10 AM and 6 PM, with the highest workload around noon (49.82%). Traffic is lowest between midnight and 5 AM. This data helps optimize staffing and resource allocation to meet customer demand effectively.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics.
Smoothie King's customer base shows a higher affinity towards women (107 index) compared to men (93 index). Gen Z (120 index) and Gen Y (116 index) are overrepresented, while Gen X (81 index) is underrepresented, suggesting a stronger appeal to younger generations.