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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Firehouse Subs performance in the United States and how they change over time
See what factors influence Firehouse Subs performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Firehouse Subs' competitors in the United States
An analysis of Firehouse Subs' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Firehouse Subs is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Firehouse Subs holds a market performance percentile of 72, indicating an above-average market standing. This suggests a solid competitive position. Performance peers in the same range include Carl's Jr., Bonefish Grill, Zaxbys Chicken Fingers & Buffalo Wings, and Papa Johns Pizza.
Customer satisfaction reflects brand perception and loyalty, directly impacting repeat business and long-term revenue growth.
Firehouse Subs boasts a 76% customer satisfaction, a significant 10.1 percentage point increase year-over-year. This indicates improved customer experiences. States like Idaho and Montana show particularly high satisfaction levels at 92%.
Average check reveals customer spending habits, crucial for pricing strategies and revenue forecasting.
The average check for Firehouse Subs is $17.2, a 1.4% decrease year-over-year. This suggests customers are spending slightly less per visit. Alaska has the highest average check at $25.5 USD.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility.
Firehouse Subs has the most outlets in Florida (183), followed by Texas (136) and Georgia (101). This distribution highlights key markets for the brand's presence and expansion strategy.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
McDonald's (14.76%), Chick-fil-A (9.47%), and Taco Bell (7.45%) are the top competitors for Firehouse Subs, based on cross-visitation data. This indicates shared customer bases and competitive overlap.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Firehouse Subs experiences peak traffic between 10 AM and 6 PM, with the highest workload at 12 PM (69.73%). This data helps optimize staffing levels to meet customer demand effectively.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance with specific demographics.
Women show a slightly lower affinity (97) compared to men (103). Gen X is overrepresented (127), while Gen Y (83) and Gen Z (65) are underrepresented. This suggests targeted marketing towards Gen Y and Z may be beneficial.