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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Five Guys performance in the United States and how they change over time
See what factors influence Five Guys performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Five Guys' competitors in the United States
An analysis of Five Guys' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Five Guys is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Five Guys' market performance is at the 73rd percentile, indicating an average/above average market standing. This means Five Guys outperforms many competitors in attracting customers. Performance peers in the same percentile range include JINYA Ramen Bar, Ruby Tuesday, QDOBA Mexican Eats, BJ's, Bojangles, and Tropical Smoothie Cafe.
Customer satisfaction (CSAT) reflects how happy customers are with their experience, influencing loyalty and brand reputation.
Five Guys has an overall CSAT of 72%, a slight decrease of 0.1 percentage points year-over-year. North Dakota shows the highest CSAT at 91%, with a significant increase of 13.7 percentage points. Mississippi has a CSAT of 82%, with a decrease of 2.3 percentage points.
Average check reveals how much customers spend per visit, reflecting pricing strategy and customer spending habits.
The overall average check for Five Guys is $20.90, a decrease of 0.7% year-over-year. Iowa has the highest average check at $27.20. Alabama's average check is $23.40. The District of Columbia has an average check of $22.90.
Number of outlets indicates brand's reach and market presence, reflecting expansion and accessibility.
Five Guys has the most outlets in Florida (130), followed by California (116) and New York (92). Virginia has 80 outlets, and Texas has 79. Pennsylvania has 70 outlets, and Ohio has 66. Georgia has 62 outlets, Maryland has 60, and New Jersey has 53.
Identifying competitors helps understand market dynamics and customer preferences, informing competitive strategies.
The top competitors for Five Guys, based on cross-visitation, are McDonald's (16.59%), Chick-fil-A (9.93%), Taco Bell (7.36%), Wendy's (7.11%), and Starbucks (6.16%). This indicates that customers who visit Five Guys also frequently visit these fast-food chains.
Traffic workload by hours reveals peak times, helping optimize staffing and resource allocation.
Five Guys experiences peak traffic workload between 12:00 PM and 6:00 PM, with the highest traffic at 6:00 PM (66.15%). Traffic is significantly lower during early morning hours, with minimal activity between 3:00 AM and 5:00 AM.
Understanding consumer segments allows for targeted marketing, improving engagement and brand affinity.
Women have a high affinity (125 index) for Five Guys, indicating they are overrepresented among customers. Men have an affinity index of 74. Gen X has a high affinity (120 index), while Gen Y and Gen Z are underrepresented with affinity indexes of 90 and 75, respectively.