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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence RocoMamas performance in the South Africa and how they change over time
See what factors influence RocoMamas performance in the South Africa and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of RocoMamas' competitors in the South Africa
An analysis of RocoMamas' competitors in the South Africa
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
RocoMamas is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
RocoMamas' market performance is at the 66th percentile in South Africa's Cafe & Restaurants industry, indicating an average/above average market standing. This means RocoMamas captures more customer traffic than approximately 66% of its competitors. Performance peers in a similar range include Hennie's (62nd), Fishaways (64th), Spur (69th), Burger King (69th), and Pedros (70th).
Customer satisfaction is key to loyalty and growth. High CSAT scores show the brand meets customer expectations, driving repeat business and positive word-of-mouth.
RocoMamas boasts a high overall customer satisfaction (CSAT) of 93%, with a 2.1 percentage point increase year-over-year. Mpumalanga leads with 100% CSAT. This indicates strong customer approval and improving service quality across most regions.
Average check reveals how much customers spend per visit. Tracking this KPI helps understand spending habits and optimize pricing strategies for revenue.
The average check for RocoMamas is not available at the overall level. Limpopo has the highest average check at 388.7 ZAR. The average check has increased from 349.42 ZAR to 365.52 ZAR during the reporting period.
Outlet count indicates brand reach and market presence. More outlets can mean greater accessibility, driving revenue and brand recognition.
RocoMamas has 47 outlets in Gauteng, the most of any province in South Africa. Western Cape follows with 17 outlets. This distribution highlights Gauteng as a key market for RocoMamas.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs strategies to attract and retain customers.
KFC (25.83%) and McDonald's (20.07%) are the top competitors with the highest cross-visitation from RocoMamas customers. Spur (15.36%), Nando's (8.20%), and Wimpy (8.03%) also attract RocoMamas customers.
Traffic workload by hour shows peak times, helping optimize staffing and resource allocation to meet customer demand efficiently.
RocoMamas experiences peak traffic workload between 12:00 and 17:00, with the highest workload at 13:00 (58.72). Traffic is minimal between midnight and 8:00. This data informs staffing and operational decisions.
Understanding consumer segments by gender and generation enables targeted marketing, improving engagement and brand affinity with specific groups.
RocoMamas shows a higher affinity with women (114 index) compared to men (86 index). Gen Y (114 index) also shows a higher affinity compared to Gen X (93 index) and Gen Z (82 index). This suggests marketing should focus on women and Gen Y.