Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Burger King performance in the South Africa and how they change over time
See what factors influence Burger King performance in the South Africa and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Burger King' competitors in the South Africa
An analysis of Burger King' competitors in the South Africa
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Burger King is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Burger King's market performance is at the 69th percentile, indicating an average/above average market standing in South Africa's Cafe & Restaurants industry. This suggests a solid customer base and competitive presence. Performance peers in a similar range include Hennie's (62), Fishaways (64), and Spur (69).
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning.
Burger King's top competitors in South Africa, based on customer cross-visitation, are KFC (42.01%), McDonald's (20.90%), Spur (11.11%), Nando's (7.67%), and Steers (7.36%). This indicates a significant overlap in customer base, particularly with KFC and McDonald's.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Burger King's peak traffic workload in South Africa occurs between 17:00 and 18:00 (51.50% - 52.10%), with significant activity from 11:00 to 20:00. Minimal traffic is observed between midnight and 6:00. This data informs staffing and operational strategies.
Consumer segment analysis enables targeted marketing, tailoring strategies to resonate with specific demographic groups.
Burger King's consumer base in South Africa shows a high affinity among women (88 index) and men (111 index). Generationally, Gen Z (133 index) and Gen Y (112 index) are overrepresented, while Gen X (96 index) is slightly underrepresented. This suggests a strong appeal to younger demographics.