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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Burger King performance in the South Africa and how they change over time
See what factors influence Burger King performance in the South Africa and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Burger King' competitors in the South Africa
An analysis of Burger King' competitors in the South Africa
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Burger King is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Burger King's market performance is at the 69th percentile, indicating an average/above average market standing in South Africa's Cafe & Restaurants industry. This suggests a solid customer base and competitive position. Performance peers in a similar range include RocoMamas, Spur, Pedros, McDonald's, Mugg & Bean, and Steers.
Customer satisfaction (CSAT) reflects brand perception and loyalty, directly impacting retention and revenue growth.
Burger King's overall CSAT in South Africa is 83%, a 1.8 percentage point increase year-over-year, indicating improved customer sentiment. Eastern Cape shows the highest CSAT at 88% with significant growth. KwaZulu-Natal has the lowest CSAT at 73%, but still shows growth. The CSAT trend shows a peak in August 2025.
Average check reveals customer spending habits, crucial for pricing strategies and revenue optimization.
Burger King's average check in South Africa varies by state. Gauteng has the highest average check at 225.3 ZAR. Mpumalanga has the lowest at 181.7 ZAR. The average check trend shows an increase from June to August 2025, peaking at 237.96 ZAR. Overall average check data is not available.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility.
Burger King has 78 outlets in Gauteng, the most in South Africa, indicating a strong presence in this region. Western Cape follows with 39 outlets. Northern Cape has the fewest with only 1 outlet. This distribution highlights key areas of operation and potential expansion opportunities.
Identifying key competitors allows for strategic benchmarking and competitive advantage development.
Burger King's top competitors in South Africa, based on customer cross-visitation, are KFC (39.70%), McDonald's (21.67%), Spur (11.17%), Nando's (7.85%), and Steers (7.81%). This indicates that a significant portion of Burger King's customers also visit these brands, highlighting direct competition.
Traffic workload analysis optimizes staffing and resource allocation based on peak hours.
Burger King's peak traffic workload in South Africa occurs between 11:00 and 19:00, with the highest workload at 18:00 (54.70%). Traffic is lowest between 0:00 and 8:00. This data informs staffing and operational strategies to manage customer flow effectively during peak and off-peak hours.
Understanding consumer segments enables targeted marketing and product development strategies.
Burger King's customer base in South Africa shows a high affinity towards women (91) and men (109). Gen Z is significantly overrepresented (214), indicating high engagement. Gen X is average (100), while Gen Y is underrepresented (94). This suggests targeted marketing towards Gen Z could be highly effective.