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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence KFC performance in the South Africa and how they change over time
See what factors influence KFC performance in the South Africa and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of KFC' competitors in the South Africa
An analysis of KFC' competitors in the South Africa
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
KFC is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
KFC in South Africa holds a leading position, ranking in the top 1% within the Cafe & Restaurants industry. This indicates a strong market presence and high customer preference compared to its peers. Competitors like McDonald's and Mugg & Bean are in a lower percentile range.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning. Cross-visitation reveals shared customer base.
KFC's main competitors in South Africa, based on customer cross-visitation, are Debonairs Pizza (14.90%) and McDonald's (14.89%). Steers (11.63%) and Wimpy (11.45%) also see significant overlap in customer base. Burger King has lower cross-visitation (8.58%).
Traffic workload analysis optimizes staffing and resource allocation, improving operational efficiency and customer service during peak hours. It helps to manage workload.
KFC in South Africa experiences peak traffic workload between 14:00 and 18:00 (2 PM - 6 PM), with the highest workload at 17:00 (5 PM). Traffic gradually increases from 6:00 (6 AM), indicating breakfast and lunch demand, and declines after 21:00 (9 PM).
Understanding consumer segments allows for targeted marketing and product development, maximizing engagement and ROI. Affinity insights inform positioning strategies.
KFC in South Africa shows a slightly higher affinity among men (index 105) compared to women (index 95). Gen Z demonstrates the highest affinity (index 184), followed by Gen Y (index 108), while Gen X is under-indexed (index 60).