Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pedros performance in the South Africa and how they change over time
See what factors influence Pedros performance in the South Africa and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pedros' competitors in the South Africa
An analysis of Pedros' competitors in the South Africa
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Pedros is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pedros' market performance is at the 70th percentile, indicating an above-average market standing. This means Pedros captures more customer traffic than many competitors. Performance peers in a similar range include RocoMamas, Spur, and Burger King.
Customer satisfaction reflects brand perception, impacting loyalty and growth. High CSAT scores often correlate with repeat business and positive word-of-mouth.
Pedros boasts an 87% customer satisfaction, a 3.7 percentage point increase year-over-year. Limpopo and Mpumalanga show the highest CSAT, while Western Cape experienced a decrease. Overall, customer sentiment towards Pedros is positive and improving.
Average check reveals customer spending habits, crucial for revenue forecasting and menu optimization. Monitoring trends helps tailor offerings and pricing strategies.
The average check for Pedros varies by state, with North West showing the highest value at 350.9 ZAR. Overall average check information is not available. The average check has fluctuated between 183.61 ZAR and 210.72 ZAR during the reporting period.
Outlet count indicates brand reach and expansion. Tracking distribution across regions informs strategic decisions about market penetration and growth opportunities.
Pedros has the most outlets in KwaZulu-Natal (81), followed by Gauteng (54). This distribution highlights key markets for Pedros, with potential expansion opportunities in regions with fewer outlets, such as Free State.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation patterns informs strategies to attract and retain customers.
Pedros' customers also frequently visit KFC (42.50%), McDonald's (18.31%), and Spur (9.29%). This indicates these brands are primary competitors for Pedros, suggesting similar customer preferences or needs.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation. Understanding customer flow optimizes service and maximizes revenue.
Pedros experiences peak traffic between 16:00 and 18:00, with the highest workload at 17:00 (60.40%). Traffic is minimal during early morning hours. This data informs staffing and promotional strategies.
Understanding consumer segments informs targeted marketing. Gender and generation insights enable tailored campaigns, improving engagement and ROI.
Women are overrepresented among Pedros' consumers (index 92), while men are even more overrepresented (index 108). Gen Z shows a very high affinity (index 169), while Gen X is also overrepresented (index 116) and Gen Y is underrepresented (index 84).