Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pizza Hut performance in the United States and how they change over time
See what factors influence Pizza Hut performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pizza Hut' competitors in the United States
An analysis of Pizza Hut' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
Pizza Hut is in the top 17% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pizza Hut's market performance is at the 83rd percentile, indicating an above-average market standing. This means Pizza Hut captures more customer traffic than most competitors. Performance peers in the same percentile range include Fogo de Chão Brazilian Steakhouse, Whataburger, and First Watch.
Customer satisfaction (CSAT) reflects brand perception and loyalty, directly impacting retention and revenue growth. Higher CSAT scores indicate stronger customer relationships.
Pizza Hut's overall customer satisfaction is 65%, a 13.2 percentage point increase year-over-year. Arizona shows the highest CSAT at 84%, with Delaware showing the largest growth at 53.9 percentage points. This indicates improved customer experiences across the United States.
Average check reveals customer spending habits, influencing revenue strategies. Monitoring trends helps optimize pricing and promotions for profitability.
Pizza Hut's average check is $21.10, a decrease of 11.8% year-over-year. The District of Columbia has the highest average check at $30.80. This suggests a need to analyze pricing strategies and promotional offers to boost customer spending.
Outlet count indicates market reach and brand presence. A broad network enhances accessibility and brand recognition, driving overall sales volume.
Pizza Hut has 829 outlets in Texas, the highest number in the United States. California has 446 outlets, and Florida has 421. This distribution highlights key markets for Pizza Hut, with Texas representing a significant concentration of stores.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs strategies to enhance market share.
McDonald's is the most frequently visited competitor by Pizza Hut customers, with a cross-visitation rate of 22.28%. Taco Bell, Burger King, Wendy's, and Chick-fil-A also show significant cross-visitation. This indicates shared customer bases and competitive overlap.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and maximizes revenue potential.
Pizza Hut experiences peak traffic workload between 10 AM and 10 PM, with the highest activity around 6 PM (64.05%). The lowest traffic occurs between 1 AM and 8 AM. This data informs staffing and operational adjustments to meet customer demand.
Consumer segment analysis informs targeted marketing. Understanding gender and generational preferences allows for tailored messaging and product development.
Pizza Hut's customer base shows a slight over-representation of men (103 index) and under-representation of women (97 index). Gen X shows a slight over-representation (102 index), while Gen Y (97 index) and Gen Z (99 index) are slightly under-represented.