Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Bojangles performance in the United States and how they change over time
See what factors influence Bojangles performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Bojangles' competitors in the United States
An analysis of Bojangles' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Bojangles is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Bojangles' market performance is at the 74th percentile, indicating an average/above average market standing. This means Bojangles outperforms many competitors in attracting customers. Performance peers in the same percentile range include Tropical Smoothie Cafe, Dutch Bros Coffee, JINYA Ramen Bar, QDOBA Mexican Eats, Red Robin Gourmet Burgers and Brews, and Five Guys.
Identifying top competitors based on cross-visitation helps understand market dynamics and competitive threats, informing strategic positioning and marketing efforts.
Bojangles' top competitors based on customer cross-visitation are McDonald's (23.58%), Chick-fil-A (13.07%), Wendy's (10.81%), Burger King (9.71%), and Taco Bell (9.46%). This indicates that a significant portion of Bojangles' customers also frequent these fast-food chains.
Analyzing traffic workload by hour helps optimize staffing and resource allocation, ensuring efficient service during peak times and minimizing operational costs.
Bojangles' traffic workload peaks between 6 AM and 12 PM, with the highest traffic around 11 AM (66.02%). Traffic is lowest between midnight and 5 AM. This data suggests the need for increased staffing during breakfast and lunch hours.
Understanding consumer segments by gender and generation enables targeted marketing, improving engagement and ROI by tailoring messaging and offers to specific groups.
Bojangles' customer base shows a high affinity among women (89%) and men (111%). Gen X is overrepresented (127%), while Gen Y (83%) and Gen Z (69%) are underrepresented. This suggests marketing efforts should consider the preferences and behaviors of Gen X.