Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Cold Stone Creamery performance in the United States and how they change over time
See what factors influence Cold Stone Creamery performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Cold Stone Creamery is ahead of most brands
Sample of brands in the same percentile
An analysis of Cold Stone Creamery' competitors in the United States
An analysis of Cold Stone Creamery' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Cold Stone Creamery's market performance is at the 64th percentile, indicating an average/above average market standing. This means the brand performs better than many competitors in the Cafe & Restaurants industry in the United States. Performance peers in the same percentile range include Captain D's, Tim Hortons, Golden Chick, Pisco y Nazca Ceviche Gastrobar, Rodizio Grill, and Sizzler.
Customer satisfaction (CSAT) reflects how happy customers are with a brand, impacting loyalty and repeat business. Higher CSAT often correlates with increased revenue.
Cold Stone Creamery's overall CSAT is 76%, a 6 percentage point increase year-over-year, indicating improved customer happiness. Florida shows the highest CSAT at 90%, while Massachusetts has a slightly lower CSAT at 84% with a decrease of 2.5 percentage points. The CSAT trend shows fluctuations between 73.54% and 78.77% during the reported period.
Outlet count indicates brand reach and market presence. A larger number of outlets can lead to greater brand visibility and accessibility.
Cold Stone Creamery has the most outlets in California (213), followed by Florida (99). Virginia and Texas each have 51 outlets. This distribution highlights key markets for the brand within the United States.
Identifying key competitors helps a brand understand its competitive landscape and refine strategies to attract and retain customers.
Cold Stone Creamery's top competitors based on cross-visitation are McDonald's (10.06%), Chick-fil-A (5.81%), Starbucks (5.77%), Taco Bell (4.47%), and Wendy's (3.76%). This indicates that customers who visit Cold Stone Creamery also frequently visit these fast-food and cafe chains.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to meet customer demand effectively.
Cold Stone Creamery experiences peak traffic workload between 11:00 AM and 9:00 PM, with the highest traffic around 6:00 PM (61.60%). Traffic is significantly lower during early morning hours, indicating the need for adjusted operational strategies during those times.
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning strategies, enhancing engagement and brand affinity.
Cold Stone Creamery's customer base shows a higher affinity among women (106 index) compared to men (95 index). Gen Z (118 index) and Gen Y (111 index) show high affinity, while Gen X (83 index) is under-indexed, suggesting opportunities for targeted marketing efforts.