Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Captain D's performance in the United States and how they change over time
See what factors influence Captain D's performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Captain D's' competitors in the United States
An analysis of Captain D's' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Captain D's is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, reflecting competitive strength and customer preference in the cafe & restaurants industry.
Captain D's holds a leading position in the market with a percentile of 99, placing it in the top 1% of brands. This indicates very strong market presence and customer preference compared to peers like Playa Bowls, Urban Plates, Lazy Dog Restaurant & Bar, Rodizio Grill, City Barbeque and Tom's Watch Bar, all at the 99th percentile as well.
Customer satisfaction is key for loyalty. Monitoring overall and location-specific CSAT reveals areas needing improvement and regions excelling in service.
Captain D's overall customer satisfaction (CSAT) stands at 61%, a 2.1 percentage point increase year-over-year, indicating positive progress. Louisiana shows the highest CSAT at 82%, with a significant growth of 22.8 percentage points. Colorado, North Carolina, Virginia, and Ohio also exhibit strong CSAT scores, suggesting regional strengths in customer experience.
Average check tracks customer spending per visit. Monitoring trends helps in pricing strategies and understanding customer purchase behavior.
Captain D's average check is $16.8, a decrease of 3.9% year-over-year. Illinois has the highest average check at $18.8. Kansas, Alabama, South Carolina, and Virginia also have relatively higher average check values. The overall decrease requires further investigation to understand its underlying reasons and address potential impacts.
Outlet count indicates brand reach. Monitoring distribution across states reveals market penetration and expansion opportunities.
Captain D's has the most outlets in Georgia (109), followed by Tennessee (75) and Alabama (71). Kentucky, Florida, and Mississippi have fewer outlets. This distribution highlights core markets and potential areas for expansion in the United States.
Competitive analysis shows key rivals. Tracking cross-visitation helps refine marketing and retain customers who also frequent competitors.
Captain D's customers frequently visit McDonald's (24.06%), Wendy's (11.91%), Taco Bell (11.25%), Chick-fil-A (10.50%), and Burger King (10.43%). McDonald's has much higher cross-visitation, suggesting strong competition for Captain D's customers.
Traffic workload insights show peak hours. Optimizing staffing and resources during these times enhances customer service and operational efficiency.
Captain D's experiences peak traffic workload between 10 AM and 8 PM, with the highest activity between 1 PM and 6 PM. Traffic workload is significantly lower during early morning hours. These patterns indicate prime hours for promotional activities and staffing adjustments.
Consumer segment analysis by gender and generation enables targeted marketing. Tailoring strategies to each group boosts engagement and brand affinity.
Captain D's shows a slightly higher affinity with women (102%) compared to men (98%). Gen X is overrepresented (139%), while Gen Y (72%) and Gen Z (64%) are underrepresented. This suggests targeted marketing towards Gen X and strategies to improve engagement with younger generations.