Search among the top brands by number of locations
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Managing Partner, Global Business Development
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Checkers performance in the United States and how they change over time
See what factors influence Checkers performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Checkers' competitors in the United States
An analysis of Checkers' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Checkers is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's foot traffic share, reflecting competitive strength and customer preference in the Cafe & Restaurants industry.
Checkers' market performance is in the top 1% in the United States, making it a leading brand. This signifies a strong competitive position, with peers including Cold Stone Creamery, Mellow Mushroom, Bob Evans, Talkin'Tacos, Bubba Gump Shrimp Co., and Mister O1 Pizza in a similar range.
Customer satisfaction is crucial as it drives loyalty, positive reviews, and repeat business in the competitive restaurant industry.
Checkers' overall customer satisfaction is 65%, up by 4.7 percentage points year-over-year. Delaware and Pennsylvania show the highest CSAT at 85%. This indicates improved customer sentiment, with significant gains in key states, reflecting positive brand experiences.
Average check reveals spending habits, helping optimize menu pricing, promotions and increase revenue per customer in Cafe & Restaurants industry.
Checkers' overall average check is $14.40, down 5.6% year-over-year. The District of Columbia has the highest average check at $19.00. While the average check decreased, localized strategies may mitigate overall revenue impact.
Outlet count reflects brand reach and market penetration, indicating growth and accessibility in Cafe & Restaurants industry.
Checkers has 135 outlets in Florida, the highest number in the United States, followed by Georgia with 70 outlets. This indicates a strong presence in these states, suggesting potential for further expansion elsewhere.
Analyzing competitors helps refine positioning, identify opportunities and threats, and optimize strategies in the competitive restaurant landscape.
Checkers' top competitors include McDonald's (26.60% cross-visitation), Wendy's (13.40%), Burger King (12.62%), Taco Bell (12.37%), and Chick-fil-A (8.52%). This highlights the major players Checkers customers also frequent, informing competitive strategies.
Traffic workload shows peak hours, enabling optimized staffing and resource allocation for efficient customer service in Cafe & Restaurants.
Checkers experiences peak traffic between 12 PM and 2 PM (66.98% and 70.31% workload respectively), with significant activity from 11 AM to 10 PM. Night traffic is low. This data is critical for operational planning and staffing optimization.
Understanding consumer segments enables targeted marketing and product strategies, improving engagement and brand relevance in Cafe & Restaurants.
Checkers' consumer base is predominantly women (89%, affinity index below 100, under-indexed), while men shows the over-indexed affinity (110% affinity index). Gen X shows over-indexed affinity (113%), while Gen Y (94%) and Gen Z (96%) show affinity below 100 (under-indexed) .