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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence BJ's performance in the United States and how they change over time
See what factors influence BJ's performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of BJ's' competitors in the United States
An analysis of BJ's' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
BJ's is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
BJ's market performance is at the 73rd percentile, indicating an average/above average market standing. This means BJ's captures more foot traffic than 73% of Cafe & Restaurants brands. Performance peers in the same percentile range include QDOBA Mexican Eats, Ruby Tuesday, Tropical Smoothie Cafe, Bojangles, Five Guys, and JINYA Ramen Bar.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. High CSAT scores often correlate with repeat business.
BJ's overall customer satisfaction is 82%, a slight decrease of 1.2 percentage points year-over-year. New Jersey shows the highest CSAT at 91% with significant growth, while Tennessee shows a decrease. This suggests regional variations in customer experience that BJ's should investigate.
Average check reveals spending habits, influencing revenue strategies. Monitoring trends helps optimize pricing, promotions, and menu offerings for profitability.
BJ's average check is $34.20, a decrease of 2.5% year-over-year. New Jersey has the highest average check at $44.60. The decrease suggests a need to analyze pricing strategies and customer spending behavior to identify potential areas for improvement.
Outlet count indicates brand reach and market presence. Growth reflects expansion strategy, while distribution reveals geographic strengths and opportunities.
BJ's has the most outlets in California (60), followed by Texas (37) and Florida (24). This distribution highlights key markets for BJ's, with California representing a significant concentration of its locations.
Competitor analysis identifies key rivals and customer preferences. Cross-visitation data reveals shared customers, informing competitive strategies and marketing efforts.
BJ's customers also frequently visit McDonald's (7.13%), Chick-fil-A (4.34%), and Starbucks (3.59%). This indicates that these brands are key competitors for BJ's, potentially fulfilling similar customer needs or occasions.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation. Understanding customer flow optimizes service and maximizes revenue.
BJ's experiences peak traffic between 17:00 and 19:00, with the highest workload at 18:00 (69.51). This data suggests that BJ's should ensure adequate staffing and resources during these peak hours to maintain service quality.
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning. Affinity insights highlight segment preferences for tailored strategies.
BJ's customer base shows a higher affinity towards women (113) compared to men (88). Gen Z (110) and Gen X (104) are overrepresented, while Gen Y (93) is underrepresented. This suggests that BJ's resonates more strongly with women and younger/older generations.