Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Ben & Jerry's performance in the United States and how they change over time
See what factors influence Ben & Jerry's performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Ben & Jerry's' competitors in the United States
An analysis of Ben & Jerry's' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
Ben & Jerry's is ahead of most brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Ben & Jerry's market performance is at the 56th percentile, indicating an average/above average market standing. This means Ben & Jerry's attracts more customers than 56% of brands in the Cafe & Restaurants industry. Performance peers in the same percentile range include RPM Italian, Taco Cabana, Parlor Doughnuts, Texas Chicken, Pura Vida Miami, and Desi Chowrastha.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Ben & Jerry's boasts an 84% overall customer satisfaction, a 3.2 percentage point increase year-over-year. Georgia leads with 98% satisfaction, while Puerto Rico shows the largest growth at 36.1 percentage points. This indicates strong positive customer experiences, particularly in Georgia and Puerto Rico.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility.
Ben & Jerry's has the highest number of outlets in California (21), followed by Florida and Massachusetts (18 each). This distribution highlights key markets for the brand, with California representing the strongest presence.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
McDonald's (8.16%) and Starbucks (5.93%) are the top competitors for Ben & Jerry's, based on cross-visitation data. This suggests a significant overlap in customer base, indicating potential areas for competitive focus and differentiation.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient operations and customer service.
Ben & Jerry's experiences peak traffic workload between 11 AM and 10 PM, with the highest activity around 6-7 PM (50-54%). This data suggests the need for increased staffing and resources during these peak hours to manage customer flow effectively.
Understanding consumer segments enables targeted marketing, enhancing engagement and brand resonance.
Women (106 affinity index) are overrepresented among Ben & Jerry's consumers, indicating a high affinity. Men are slightly underrepresented (94 affinity index). Gen X (106 affinity index) and Gen Z (125 affinity index) show high affinity, while Gen Y (98 affinity index) is slightly underrepresented.