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Managing Partner, Global Business Development
See what factors influence Pura Vida Miami performance in the United States and how they change over time
See what factors influence Pura Vida Miami performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Pura Vida Miami' competitors in the United States
An analysis of Pura Vida Miami' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Pura Vida Miami is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand strength via foot traffic share, indicating customer preference and competitive power within the industry.
Pura Vida Miami holds a leading market performance percentile of 99 in the Cafe & Restaurants industry in the United States. This signifies a strong market presence, with performance peers including Teriyaki Madness, Azteca D'Oro Mexican Restaurant, Taco Cabana, The Great Greek Mediterranean Grill, Motek and Wunsche Bros. Cafe & Saloon, all positioned at the same level.
Customer satisfaction is vital as it reflects customer loyalty, affects brand reputation, and drives repeat business and positive word-of-mouth.
Pura Vida Miami's customer satisfaction (CSAT) stands at 92% in the United States, with a slight decrease of 1.5 percentage points year-over-year. This indicates generally high customer contentment, although there's a slight downward trend that warrants attention to maintain satisfaction levels.
Average check is key to understanding customer spending habits, informing pricing strategies, and maximizing revenue per transaction.
The average customer check for Pura Vida Miami is $30.90, reflecting a 6.3% decrease year-over-year. This suggests that while customer satisfaction remains high, individual spending per visit has slightly declined, which could impact overall revenue.
Outlet count signifies brand reach, influencing market penetration, brand visibility, and accessibility to customers across regions.
Pura Vida Miami operates 29 outlets in Florida, United States. This represents the brand's current physical presence and market coverage within the state, directly impacting customer accessibility.
Competitor analysis helps identify market rivals, understand competitive strategies, and improve brand positioning to gain a competitive edge.
Pura Vida Miami's top competitors, based on cross-visitation, include Starbucks (4.99%), McDonald's (3.81%), Mister O1 Pizza (3.32%), The Cheesecake Factory (2.44%), and maman (2.15%). These brands represent the alternative choices considered by Pura Vida Miami's customer base.
Traffic workload analysis highlights peak hours, enabling optimized staffing, resource allocation, and customer experience management.
Pura Vida Miami experiences peak traffic between 11 AM and 1 PM, with the highest workload around noon (72.90%). This data indicates the optimal hours for staffing and resource allocation to manage customer flow effectively.
Understanding consumer segments enables targeted marketing, tailored product offerings, and optimized communication strategies for engagement and loyalty.
Pura Vida Miami's customer base shows a higher affinity towards women (122 index) compared to men (79 index). Gen Y demonstrates a high affinity (128 index) followed by Gen Z (108 index), while Gen X is under-indexed (73 index). This highlights which segments resonate most with the brand.