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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pura Vida Miami performance in the United States and how they change over time
See what factors influence Pura Vida Miami performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pura Vida Miami' competitors in the United States
An analysis of Pura Vida Miami' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Pura Vida Miami is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pura Vida Miami's market performance is at the 56th percentile, indicating an average/above average market standing. This means the brand is ahead of many competitors in the Cafe & Restaurants industry. Performance peers in the same percentile range include BurgerFi, The Hangout, The Great Greek Mediterranean Grill, Taco Cabana, Desi Chowrastha, and Ben & Jerry's.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth.
Pura Vida Miami boasts a high overall customer satisfaction (CSAT) of 93% in the United States, with no change year-over-year. In Florida, the CSAT is also 93%. The CSAT remained consistently high between June and August 2025, fluctuating between 92.07% and 93.93%.
Average check reveals spending habits, crucial for pricing strategies and revenue forecasting.
Pura Vida Miami's overall average check is $30.90, a decrease of 2.9% year-over-year. The average check varies by state: New York has the highest at $34.40, followed by Florida at $30.90, and California at $24.50. The average check remained relatively stable between June and August 2025, fluctuating between $30.32 and $31.83.
Outlet count indicates brand reach and expansion, reflecting market penetration and growth potential.
Pura Vida Miami has a total of 35 outlets. The majority are located in Florida (31), with 2 outlets each in New York and California. This distribution highlights Florida as the brand's primary market.
Competitor analysis identifies key rivals, informing strategies to gain market share and customer loyalty.
The top competitors for Pura Vida Miami, based on customer cross-visitation, are Starbucks (4.72%), McDonald's (3.48%), Mister O1 Pizza (2.86%), The Cheesecake Factory (2.48%), and Flanigan's Seafood Bar and Grill (2.11%). This indicates that customers who visit Pura Vida Miami also frequent these establishments.
Traffic workload shows peak hours, enabling efficient staffing and resource allocation.
Pura Vida Miami experiences peak traffic between 11 AM and 1 PM, with the highest workload at 12 PM (70.04%). Traffic starts increasing at 7 AM, peaks around midday, and gradually declines after 1 PM, reaching its lowest point between 11 PM and 6 AM.
Understanding consumer segments allows for targeted marketing, improving engagement and ROI.
Pura Vida Miami's customer base shows a high affinity towards women (125 Index) and Gen Y (130 Index), indicating these segments are overrepresented compared to the average consumer. Gen Z also shows a high affinity (113 Index). Gen X is underrepresented (73 Index).