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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Taco Cabana performance in the United States and how they change over time
See what factors influence Taco Cabana performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Taco Cabana is ahead of most brands
Sample of brands in the same percentile
An analysis of Taco Cabana' competitors in the United States
An analysis of Taco Cabana' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Taco Cabana's MARKET PERFORMANCE is at the 56th percentile, indicating an average market position. This means Taco Cabana performs better than most brands in the Cafe & Restaurants industry. Performance peers in the same percentile range include The Great Greek Mediterranean Grill, Farmhouse Kitchen Thai Cuisine, Pura Vida Miami, Desi Chowrastha, Rock N Roll Sushi, and Joe's Crab Shack.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Tracking CSAT helps identify areas for service improvement.
Taco Cabana's overall customer satisfaction is 51%, a decrease of 4.7 percentage points year-over-year. CSAT varies by location, with New Mexico at 60% and Texas at 50%. The trend shows fluctuations between 48.27% and 52.71% over the observed period.
Average check reveals spending per customer, crucial for revenue analysis. Monitoring trends informs pricing and promotional strategies to boost sales.
Taco Cabana's average check is $15.20, a 5.3% decrease year-over-year. The average check varies by location, with Texas at $15.40 and New Mexico at $13.10. The trend shows fluctuations between $14.52 and $15.92 over the observed period.
Outlet count indicates brand reach and expansion. Tracking outlets by location reveals market penetration and growth opportunities.
Taco Cabana has 141 outlets in Texas and 6 in New Mexico. This distribution highlights a strong presence in Texas, with a smaller footprint in New Mexico.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation informs competitive strategies and marketing efforts.
Taco Cabana's top competitors based on customer cross-visitation are McDonald's (19.99%), Whataburger (15.95%), Chick-fil-A (10.97%), Taco Bell (8.89%), and Sonic Drive-In (8.26%). This indicates that customers who visit Taco Cabana also frequently visit these brands.
Traffic workload by hour shows peak times, enabling efficient staffing. Understanding customer flow optimizes service and maximizes revenue potential.
Taco Cabana experiences peak traffic between 12:00 PM and 1:00 PM, with the highest traffic workload at 73.40. Traffic is lowest between 2:00 AM and 5:00 AM. This data helps optimize staffing levels throughout the day.
Consumer segment analysis informs targeted marketing. Understanding gender and generational preferences improves messaging and product offerings.
Taco Cabana's customer base shows a high affinity towards women (92) and men (107). Gen X (115) shows high affinity, while Gen Y (92) and Gen Z (79) are under-indexed. This suggests targeted marketing towards Gen X may be particularly effective.