Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Arby's is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Arby's performance in the United States and how they change over time
See what factors influence Arby's performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Arby's' competitors in the United States
An analysis of Arby's' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reveals brand strength, customer preference, and competitive standing within the Cafe & Restaurants industry.
Arby's ranks in the top 1% in market performance, a leading position indicating a significant share of customer traffic compared to peers like Dave's Hot Chicken, Golden Corral Buffet & Grill, Pizza Hut, Waffle House, Twin Peaks and Outback Steakhouse. This high percentile shows strong customer preference.
Customer Satisfaction reflects brand perception, impacting loyalty and repeat business within the competitive restaurant sector.
Arby's overall customer satisfaction is 63%, down -0.9 percentage points year-over-year. Satisfaction varies by state, with New Hampshire at 100%, Massachusetts at 86%, and Maine at 77%. These variations reveal regional differences in customer perception of Arby's. The overall trend indicates a need to address declining satisfaction levels.
Average Check indicates spending per customer, vital for revenue insights and profitability within the Cafe & Restaurants sector.
Arby's average check is $14.60, up 2.5% year-over-year, indicating increased spending per customer. Average check varies by state, with Alaska at $22.50, Massachusetts at $16.70 and Nebraska at $16.50. The rise in average check suggests effective pricing or upselling strategies, however the difference among the state should be investigated further.
Outlet count shows brand reach, impacting market share and accessibility within the competitive restaurant landscape.
Arby's has varying outlet counts by state, with Ohio leading at 274 outlets, Michigan at 178, and Indiana at 173. This distribution reveals strategic focus areas and potential for expansion in other regions. Outlet concentration impacts brand visibility and customer access.
Competitor analysis identifies key rivals, informing strategies for market share and differentiation in the restaurant sector.
Arby's top competitors based on customer cross-visitation are McDonald's (25.85%), Taco Bell (12.38%), Wendy's (11.85%), Burger King (10.62%), and Chick-fil-A (6.94%). These overlaps indicate shared customer bases and the need for Arby's to differentiate its offerings effectively to retain and attract customers.
Traffic Workload reveals peak hours, aiding staffing and resource allocation for operational efficiency in restaurants.
Arby's traffic workload peaks significantly between 10 AM and 7 PM, with the highest traffic around 12 PM (75.50%) and 1 PM (73.70%). This data suggests the need for optimal staffing and resource allocation during these peak hours to ensure efficient service and customer satisfaction. The lowest workload occurs between 1 AM and 5 AM.
Consumer Segments reveal demographics, enabling targeted marketing for engagement and brand resonance in the restaurant industry.
Arby's consumer base shows high affinity among women (91) and men (108). Among generations, Gen X is overrepresented (128), while Gen Y (75) and Gen Z (69) are underrepresented. These affinity indexes suggest the need for targeted marketing strategies that resonate with each segment's preferences and behaviors.