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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Wayback Burgers performance in the United States and how they change over time
See what factors influence Wayback Burgers performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Wayback Burgers' competitors in the United States
An analysis of Wayback Burgers' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
Wayback Burgers is ahead of most brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Wayback Burgers' market performance is at the 60th percentile, indicating an average market standing. This means the brand is ahead of most brands in the Cafe & Restaurants industry in the United States. Performance peers in the same percentile range include Ruby, Famous Dave's Bar-B-Que, Casey's, Bubba's 33, Shaggy's, and Krystal.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Wayback Burgers has an overall customer satisfaction (CSAT) of 86%, a 5 percentage point increase year-over-year. This indicates a positive trend in customer perception. States with the highest CSAT include Arkansas (96%), Michigan (96%), and Indiana (95%). Mississippi shows the highest growth in CSAT (26.5pp).
Average check reveals customer spending habits, crucial for pricing strategies and revenue forecasting.
The overall average check for Wayback Burgers is $18.80, a decrease of 2.3% year-over-year. Virginia has the highest average check at $25.30. The average check was highest in July 2025 ($19.16) within the reported period.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility.
Wayback Burgers has the most outlets in Connecticut (18), followed by Texas and Pennsylvania (14 each). California has 11 outlets, while Georgia and Florida each have 10. This distribution reflects the brand's physical presence across different states.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and differentiation.
The top competitors for Wayback Burgers, based on cross-visitation, are McDonald's (10.26%), Chick-fil-A (6.52%), Wendy's (5.20%), Taco Bell (4.10%), and Dunkin' (3.96%). This indicates that customers who visit Wayback Burgers also frequently visit these fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Wayback Burgers experiences peak traffic workload between 10 AM and 8 PM, with the highest traffic around 1 PM (63.71%). Traffic is minimal during the early morning hours (0-5 AM). This data helps optimize staffing and resource allocation throughout the day.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance.
Wayback Burgers' customer base shows a high affinity index for women (77%) and men (122%). Among generations, Gen X shows a high affinity (121%), while Gen Y is under-indexed (92%) and Gen Z is slightly over-indexed (103%). This data informs targeted marketing and positioning strategies.