Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Ruby performance in the United States and how they change over time
See what factors influence Ruby performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Ruby' competitors in the United States
An analysis of Ruby' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Ruby is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Ruby's market performance is at the 60th percentile, indicating an average/above average market standing. This means Ruby is ahead of many competitors in the Cafe & Restaurants industry in the United States. Performance peers in the same percentile range include Red Crab - Juicy Seafood, Skinny Louie, Famous Dave's Bar-B-Que, Bubba's 33, Sullivan's Steakhouse, and Maggiano's Little Italy.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth.
Ruby's overall customer satisfaction is 90%, a 2.8 percentage point increase year-over-year. South Carolina shows the highest CSAT at 94% with a 10.1 percentage point increase. North Carolina and Tennessee also show high CSAT scores with significant growth. Louisiana and Alabama have slightly lower CSAT but still show positive growth.
Average check reveals customer spending habits, influencing revenue and profitability strategies.
Ruby's overall average check is $26.6, a slight decrease of 0.3% year-over-year. Louisiana has the highest average check at $27.6. North Carolina's average check is $27.1. South Carolina, Alabama and Florida have average checks of $26.6, $26.0 and $24.8 respectively. The average check has fluctuated between $26.16 and $27.82 during the reporting period.
Outlet count indicates brand reach and market presence, affecting accessibility and growth potential.
Ruby has the most outlets in Louisiana (10). Tennessee and Alabama each have 4 outlets. Florida and South Carolina each have 3 outlets. North Carolina has 2 outlets. This distribution highlights key markets for Ruby within the United States.
Competitor analysis identifies key rivals, informing strategies to gain market share and customer loyalty.
Ruby's top competitors based on cross-visitation are Chick-fil-A (5.04%), McDonald's (4.87%), Cafe Du Monde (3.25%), Waffle House (3.17%), and Starbucks (2.76%). This indicates that customers who visit Ruby also frequently visit these brands.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation for optimal service.
Ruby's traffic workload peaks between 9 AM and 12 PM, with the highest traffic at 11 AM (55.22%). There is minimal traffic from 3 PM to 7 AM. This data suggests that Ruby experiences the most customer activity during the late morning and early afternoon hours.
Consumer segments enable targeted marketing, tailoring strategies to resonate with specific demographics for higher engagement.
Ruby's customer base shows a higher affinity towards women (124 index) compared to men (77 index). Among generations, Gen Y (105 index) and Gen X (101 index) show higher affinity compared to Gen Z (93 index). This suggests that Ruby's marketing should focus on women and Gen X/Y.