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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Taco Bueno performance in the United States and how they change over time
See what factors influence Taco Bueno performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
Taco Bueno is right in the middle
Sample of brands in the same percentile
An analysis of Taco Bueno' competitors in the United States
An analysis of Taco Bueno' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Taco Bueno's market performance is at the 49th percentile, indicating a below average/lagging market position. This means Taco Bueno captures less foot traffic than the majority of its competitors. Performance peers in the same percentile range include Tulua Bistro, The Human Bean, Eataly, V Pizza, Pizza Inn and Carvel.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Higher CSAT scores often correlate with increased customer retention.
Taco Bueno's overall customer satisfaction is 58%, a 2.2 percentage point increase year-over-year. Arkansas shows the highest CSAT at 74% with a 17.1 percentage point increase, while Illinois has a CSAT of 73% but decreased by 14.7 percentage points. CSAT increased from 53.24% in June 2025 to 63.04% by August 2025.
Average check reveals spending habits, informing pricing and menu strategies. Monitoring this KPI helps optimize revenue per customer and identify trends.
Taco Bueno's overall average check is $13.10, a 4.8% decrease year-over-year. Illinois has the highest average check at $20.00. The average check fluctuated between $13.02 in June 2025, $12.72 in July 2025 and $14.00 in August 2025.
Outlet count indicates brand reach and growth. Tracking this KPI reveals expansion progress and market penetration across different regions.
Taco Bueno has 79 outlets in Texas, 44 in Oklahoma, 5 in Arkansas, and 1 each in Utah, Tennessee and Illinois. Texas accounts for the majority of Taco Bueno's locations.
Competitor analysis identifies key rivals and customer preferences. This insight informs strategies to enhance competitive advantage and attract more customers.
Taco Bueno's top competitors based on cross-visitation are McDonald's (21.41%), Whataburger (14.00%), Sonic Drive-In (12.04%), Braum's Ice Cream & Dairy Store (11.23%), and Taco Bell (9.95%). This indicates a significant overlap in customer base with these brands.
Traffic workload shows peak hours, guiding staffing and resource allocation. Understanding traffic patterns optimizes operations and enhances customer experience.
Taco Bueno experiences peak traffic between 10:00 AM and 8:00 PM, with the highest workload at 12:00 PM (74.77%) and 1:00 PM (73.04%). Traffic is minimal between midnight and 7:00 AM.
Understanding consumer segments by gender and generation informs targeted marketing and positioning strategies, enhancing engagement and brand relevance.
Women show a high affinity (93) and Men show a high affinity (106). Gen X shows a high affinity (139), Gen Y shows an under-indexed affinity (72), and Gen Z shows an under-indexed affinity (52).