Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Carvel performance in the United States and how they change over time
See what factors influence Carvel performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Carvel is right in the middle
Sample of brands in the same percentile
An analysis of Carvel' competitors in the United States
An analysis of Carvel' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference.
Carvel's market performance is at the 49th percentile, indicating a below average/lagging position. This suggests Carvel captures less foot traffic than most competitors. Performance peers in the same percentile include Tulua Bistro, Pogu Picnic, Duffy's Sports Grill, Taco Taco, Liuyishou Hotpot, and Serafina Italian Restaurant.
Customer satisfaction (CSAT) reflects brand perception, impacting loyalty and revenue. Higher CSAT often correlates with repeat business.
Carvel's overall CSAT is 76%, a 2.9 percentage point increase year-over-year, indicating improved customer sentiment. Puerto Rico shows the highest CSAT at 92%, while Virginia has the lowest growth at -11.5pp. The CSAT trend shows fluctuations, peaking in August 2025 at 81.94.
Outlet count indicates brand reach and market presence. A larger network can drive higher overall revenue.
Carvel has 196 outlets in New York, representing the largest market share. New Jersey follows with 46 outlets, and Florida with 30. This distribution highlights Carvel's strong presence in the Northeast region of the United States.
Identifying top competitors through cross-visitation reveals direct rivals and shared customer base for strategic positioning.
Carvel's top competitors based on customer cross-visitation are McDonald's (15.17%), Dunkin' (12.55%), Wendy's (7.17%), Starbucks (6.07%), and Burger King (5.66%). This indicates Carvel customers also frequently visit these fast-food and coffee chains.
Traffic workload analysis by hour helps optimize staffing and resource allocation to meet peak demand efficiently.
Carvel experiences peak traffic between 17:00 and 20:00, with the highest workload at 19:00 (58.22). Traffic is lowest between 03:00 and 05:00. This data informs staffing and operational adjustments to manage customer flow effectively.
Analyzing consumer segments by gender and generation informs targeted marketing, enhancing relevance and engagement.
Carvel's customer base shows a higher affinity towards women (96%) and men (104%). Gen X shows high affinity (117%), while Gen Y is at 97% and Gen Z is at 50%. This suggests Gen X is overrepresented, while Gen Z is underrepresented among Carvel's customers.