Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Super Chix performance in the United States and how they change over time
See what factors influence Super Chix performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Super Chix is in the top 1% of brands
Sample of brands in the same percentile
An analysis of Super Chix' competitors in the United States
An analysis of Super Chix' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Super Chix's market performance is in the top 1% within the Cafe & Restaurants industry in the United States, indicating a leading position. This percentile reflects strong customer preference and a significant competitive edge. Performance peers within the same range include McMenamins, Tijuana Flats, Whiskey Cake Kitchen & Bar, LaScala's Fire, Spitz, and Jonathan's Grille.
Customer satisfaction (CSAT) reflects customer loyalty, impacting retention, recommendations, and brand perception, which are critical for revenue and growth.
Super Chix's overall customer satisfaction is 85%, a decrease of 2.5 percentage points year-over-year. Tennessee leads in satisfaction at 91%, while Mississippi shows the highest growth at 12.2 percentage points. The dynamic CSAT data shows fluctuations between 83.71% and 85.56% during the reporting period.
Average check is a key performance indicator (KPI) reflecting spending per customer, directly impacting revenue and profitability.
Super Chix's average check is $18.50, a 3.3% increase year-over-year. Washington has the highest average check at $22.30. Dynamic data shows the average check fluctuating between $18.09 and $18.97 during the reporting period, indicating stable per-customer spending.
Outlet count indicates brand reach and growth potential, directly impacting market penetration and revenue generation capabilities.
Super Chix has a total of 34 outlets in the United States. Utah has the highest number of outlets with 6, followed by Georgia, Alabama, and Washington each with 4. Louisiana has the fewest with only 1. Outlet distribution reveals geographic market priorities.
Competitor analysis reveals competitive landscape, helping brands identify strengths, weaknesses, and opportunities to gain market share.
Super Chix's top competitors based on cross-visitation are Chick-fil-A (8.80%), McDonald's (8.46%), Wendy's (4.74%), Burger King (3.89%), and Texas Roadhouse (3.72%). This indicates significant overlap in customer base with these brands, highlighting their dominance in the fast-food and casual dining sectors.
Understanding traffic workload helps optimize staffing and resource allocation to meet customer demand, improving service and efficiency.
Super Chix experiences peak traffic between 11 AM and 7 PM, with the highest workload at 12 PM (68.60%) and 1 PM (69.32%). Traffic is minimal during early morning hours. Optimize staffing during peak hours for maximum customer satisfaction.
Consumer segment analysis enables targeted marketing, product development, and tailored experiences, enhancing customer engagement and brand loyalty.
Super Chix's consumer base shows a slight over-representation of men (101 index) compared to women (99 index). Gen Z exhibits a high affinity (111 index), while Gen X also shows high affinity (105 index). Gen Y are somewhat under-indexed (95 index).