Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Waffle House performance in the United States and how they change over time
See what factors influence Waffle House performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Waffle House is in the top 20% of brands
Sample of brands in the same percentile
An analysis of Waffle House' competitors in the United States
An analysis of Waffle House' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Waffle House's market performance is at the 80th percentile, indicating an above-average market standing. This means Waffle House captures more customer traffic than 80% of its competitors. Performance peers in the same percentile range include Arby's, Culver's, In-N-Out Burger, Golden Corral Buffet & Grill, and Raising Cane's Chicken Fingers.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors for Waffle House, based on cross-visitation, are McDonald's (20.23%), Chick-fil-A (10.11%), Wendy's (8.52%), Taco Bell (8.50%), and Burger King (7.69%). This indicates that a significant portion of Waffle House customers also visit these fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Waffle House experiences peak traffic workload between 9 AM and 11 AM, with the highest workload at 10 AM (66.50%). Traffic is lowest between 3 AM and 5 AM. This data helps optimize staffing levels to meet customer demand throughout the day.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance with specific demographics.
Waffle House's customer base shows a high affinity towards men (index 112) and Gen X (index 127). Gen Y (index 80) and Gen Z (index 74) are under-indexed, suggesting lower representation compared to the average consumer. These insights can inform targeted marketing strategies.