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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Starbucks performance in the Malaysia and how they change over time
See what factors influence Starbucks performance in the Malaysia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Starbucks' competitors in the Malaysia
An analysis of Starbucks' competitors in the Malaysia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Starbucks is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Starbucks in Malaysia holds a market performance percentile of 70, indicating an average/above average market standing. This means Starbucks captures a significant portion of customer traffic compared to its peers. Performance peers in the same percentile range include Domino's Pizza, 农耕记湖南菜 Nong Geng Ji @ Aeon Tebrau, The Coffee Bean & Tea Leaf, Canton Boy, and 农耕记湖南菜 Nong Geng Ji @ Pavilion.
Identifying top competitors helps understand the competitive landscape. Cross-visitation rates reveal brands that share customer base, informing competitive strategies.
The top competitors for Starbucks in Malaysia, based on cross-visitation, are McDonald's (11.93%), KFC (6.94%), ZUS Coffee (6.67%), The Coffee Bean & Tea Leaf (4.38%), and Pizza Hut (2.36%). This indicates that customers who visit Starbucks also frequently visit these establishments.
Analyzing traffic workload by hour helps optimize staffing and resource allocation. Understanding peak hours ensures efficient service and maximizes sales potential.
Starbucks in Malaysia experiences peak traffic workload between 10 AM and 7 PM, with the highest traffic around 2 PM. The lowest traffic occurs between midnight and 6 AM. This data can inform staffing schedules and promotional activities to align with customer demand.
Analyzing consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning strategies to resonate with key demographics.
Starbucks in Malaysia shows a high affinity with women (78%) and men (120%). Among generations, Gen X is overrepresented (141%), Gen Y is slightly overrepresented (104%), and Gen Z is underrepresented (74%). This suggests that Starbucks' marketing and offerings resonate more strongly with Gen X and Y compared to Gen Z.