Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Starbucks performance in the Malaysia and how they change over time
See what factors influence Starbucks performance in the Malaysia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Starbucks' competitors in the Malaysia
An analysis of Starbucks' competitors in the Malaysia
In Cafés & Restaurants
·Jul – Sep 25
Starbucks is ahead of most brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Starbucks in Malaysia holds a market performance percentile of 69. This indicates an average/above average market standing. Starbucks outperforms most brands. Performance peers in the same percentile range include The Coffee Bean & Tea Leaf, Ashhryshoshedap, Mixue Bingcheng, Domino's Pizza, Burger King, and 葉記米线 Yip Noodle House Seri Kembangan Taman Equine.
Customer satisfaction reflects brand perception, impacting loyalty and growth. Tracking CSAT helps identify areas for service improvement.
Starbucks in Malaysia has an overall customer satisfaction of 63%, a 1.1 percentage point increase year-over-year. Satisfaction varies by state, with Perak at 77% and Negeri Sembilan at 76%. The CSAT trend shows fluctuations between June and August 2025, ranging from 61.23% to 67.54%.
Average check reveals customer spending habits, crucial for pricing strategies and revenue forecasting. It highlights regional variations.
The average check for Starbucks in Malaysia varies by state. Pahang has the highest average check at 37.1 MYR. Negeri Sembilan is at 33.1 MYR, and Kuala Lumpur is at 30.9 MYR. The average check trend shows a slight decrease from June (29.55 MYR) to August (28.79 MYR) 2025.
Outlet count indicates market reach and expansion. Tracking outlets by state shows regional investment and growth opportunities.
Starbucks in Malaysia has the highest number of outlets in Selangor (93), followed by Kuala Lumpur (78). Johor has 36 outlets, and Penang has 32. Other states have fewer outlets, with Kedah having 8. This distribution highlights key markets for Starbucks in Malaysia.
Competitor analysis identifies key rivals and customer overlap. Cross-visitation data informs strategies to attract and retain customers.
The top competitors for Starbucks in Malaysia, based on cross-visitation, are McDonald's (11.58%), KFC (7.50%), ZUS Coffee (6.47%), The Coffee Bean & Tea Leaf (4.86%), and Pizza Hut (2.39%). This indicates that customers who visit Starbucks also frequent these establishments.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and customer satisfaction.
Starbucks in Malaysia experiences peak traffic workload between 10:00 AM and 7:00 PM, with the highest workload at 2:00 PM (57.99%). Traffic is significantly lower during early morning hours (0:00 AM to 6:00 AM). This data helps optimize staffing levels throughout the day.
Understanding consumer demographics enables targeted marketing. Gender and generational insights refine messaging and product offerings.
Starbucks' consumer base in Malaysia is composed of 75% women and 123% men. The generational mix shows Gen X at 154%, Gen Y at 99%, and Gen Z at 77%. An affinity index above 100 suggests a high affinity, while below 100 indicates under-representation.