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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Schlotzsky's performance in the United States and how they change over time
See what factors influence Schlotzsky's performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Schlotzsky's is ahead of most brands
Sample of brands in the same percentile
An analysis of Schlotzsky's' competitors in the United States
An analysis of Schlotzsky's' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Schlotzsky's market performance is at the 58th percentile in the United States' Cafe & Restaurants industry, indicating an average/above average market standing. This means Schlotzsky's is ahead of many competitors in attracting customer traffic. Performance peers in the same percentile range include Aquarium Restaurant, Rita's Italian Ice & Frozen Custard, Sugar Factory, Pei Wei Asian, Urban Bird Hot Chicken, and Luna Grill.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation patterns informs competitive strategies and targeted marketing efforts.
Schlotzsky's top competitors based on customer cross-visitation are McDonald's (16.58%), Chick-fil-A (12.15%), Whataburger (9.91%), Sonic Drive-In (7.77%), and Starbucks (7.63%). This indicates that a significant portion of Schlotzsky's customers also visit these brands, highlighting direct competition for customer traffic.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation. Understanding these patterns optimizes operations and enhances customer experience.
Schlotzsky's experiences peak traffic between 11 AM and 6 PM, with the highest workload at 12 PM (68.99%). Traffic is minimal between 10 PM and 4 AM. This data suggests staffing and resource allocation should be prioritized during peak hours to manage customer flow effectively.
Consumer segment analysis informs targeted marketing. Understanding gender and generational preferences allows for tailored campaigns, improving engagement and ROI.
Schlotzsky's customer base shows a high affinity for women (94) and men (106). Gen X shows high affinity (122), while Gen Y (80) and Gen Z (68) are under-indexed. This suggests marketing should consider the preferences and behaviors of Gen X, while strategies to engage Gen Y and Gen Z may be beneficial.