Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pei Wei Asian performance in the United States and how they change over time
See what factors influence Pei Wei Asian performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Pei Wei Asian is ahead of most brands
Sample of brands in the same percentile
An analysis of Pei Wei Asian' competitors in the United States
An analysis of Pei Wei Asian' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pei Wei Asian's market performance is at the 58th percentile, indicating an average market standing. This means Pei Wei Asian is ahead of many competitors but not a market leader. Performance peers in the same percentile range include Lou Malnati's Pizzeria, Boqueria, Sugar Factory, Snooze, an A.M. Eatery, Swig, and Caribou Coffee.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors for Pei Wei Asian, based on cross-visitation, are McDonald's (7.81%), Chick-fil-A (7.46%), Starbucks (5.26%), Chipotle Mexican Grill (4.47%), and Whataburger (3.95%). This indicates that customers who visit Pei Wei Asian also frequently visit these fast-food and cafe chains.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Pei Wei Asian experiences peak traffic workload between 17:00 and 19:00, with the highest workload at 56.86% at 18:00. Traffic is minimal between 0:00 and 8:00. This data suggests the need for increased staffing and resources during peak hours to manage customer flow effectively.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance.
Pei Wei Asian's customer base shows a high affinity towards women (94%) and men (106%). Gen X is overrepresented (120%), while Gen Y (95%) and Gen Z (88%) are underrepresented. This suggests that marketing efforts may need to be adjusted to better engage younger generations.