Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Rita's Italian Ice & Frozen Custard performance in the United States and how they change over time
See what factors influence Rita's Italian Ice & Frozen Custard performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Rita's Italian Ice & Frozen Custard' competitors in the United States
An analysis of Rita's Italian Ice & Frozen Custard' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Rita's Italian Ice & Frozen Custard is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Rita's Italian Ice & Frozen Custard's market performance is at the 58th percentile, indicating an average/above average market standing. This means the brand performs better than most competitors in attracting customers. Performance peers in the same percentile include Aromas del Peru, Urban Bird Hot Chicken, RPM Italian, Sugar Factory, Pura Vida Miami, and Swig.
Identifying competitors helps understand market dynamics and customer preferences.
The top competitors for Rita's Italian Ice & Frozen Custard, based on cross-visitation, are McDonald's (13.63%), Chick-fil-A (7.06%), Dunkin' (6.92%), Wendy's (5.93%), and Burger King (5.54%). This indicates that customers who visit Rita's also frequently visit these fast-food chains.
Traffic workload shows peak hours, helping optimize staffing and resource allocation.
Rita's Italian Ice & Frozen Custard experiences peak traffic workload between 12:00 PM and 8:00 PM, with the highest traffic around 7:00 PM (67.03%) and 4:00 PM (49.24%). Traffic is minimal during the early morning hours.
Understanding consumer segments enables targeted marketing and product development.
Rita's Italian Ice & Frozen Custard's customer base shows a slightly higher affinity among women (103%) compared to men (97%). Gen X shows high affinity (114%), while Gen Y (95%) is average and Gen Z (71%) is under-indexed.