Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Sugar Factory performance in the United States and how they change over time
See what factors influence Sugar Factory performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Sugar Factory' competitors in the United States
An analysis of Sugar Factory' competitors in the United States
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Sugar Factory is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry
Sugar Factory is a leading brand with a Market Performance percentile of 99.00, placing it in the top 1% of brands, showing strong customer preference. Its performance peers include Summer House, Pokeworks, maman, Francisca Charcoal Chicken & Meats, Pappadeaux Seafood Kitchen, and Topgolf, all within a similar top-tier market position.
Customer Satisfaction (CSAT) shows how happy customers are, shaping brand loyalty and driving repeat business for sustainable growth.
Sugar Factory's overall CSAT is 76.00%, a 3.50 percentage point increase year-over-year, indicating improved customer happiness. Massachusetts leads in CSAT at 86.00%, up by 23.40 percentage points. The CSAT has varied over the last three months, starting at 68.76%, rising to 78.33%, then slightly decreasing to 78.23%.
Average Check reflects customer spending per visit, vital for revenue optimization and understanding perceived value and pricing strategy.
The overall Average Check for Sugar Factory is $56.40, a 4.50% decrease year-over-year. New York has the highest average check at $66.80, with Georgia closely following at $66.30. The average check has been relatively stable, starting at $56.33 and peaking at $56.46 over the last three months.
Outlet count shows a brand's reach and expansion, signaling growth and market presence in different geographic locations.
Sugar Factory has a significant presence in Florida, with 4 outlets. Illinois, Texas and New York and New Jersey each have 2 outlets. Massachusetts, Georgia, Minnesota, Delaware and Nevada each have 1 outlet, showing moderate geographic coverage.
Competitor analysis reveals market dynamics, helping brands understand customer choices and refine strategies for competitive advantage.
Sugar Factory's customers also visit McDonald's (6.39% cross visitation), Dunkin' (4.04%), Taco Bell (3.76%), Chick-fil-A (3.67%), and Starbucks (3.48%). This cross-visitation data indicates potential strategies to attract more customers by understanding their preferences.
Traffic workload shows peak hours, enabling staffing and resource optimization to enhance customer experience and operational efficiency.
Sugar Factory experiences peak traffic workload between 18:00 and 20:00, reaching a high of 52.97 at 19:00. The lowest traffic occurs between 4:00 and 6:00. Understanding these patterns allows for efficient resource allocation.
Consumer segments (Gender, Generation) allows for targeted marketing and product strategies, improving engagement and ROI.
Women (affinity index of 131.00) are strongly overrepresented, while men (72.00) are underrepresented. Gen Z (116.00) and Gen Y (109.00) show high affinity, while Gen X (89.00) is under-indexed. These insights can refine marketing and positioning efforts.