Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence P.F. Chang's performance in the United States and how they change over time
See what factors influence P.F. Chang's performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of P.F. Chang's' competitors in the United States
An analysis of P.F. Chang's' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
P.F. Chang's is in the top 25% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
P.F. Chang's market performance is at the 75th percentile, indicating an above-average market position. This suggests a strong competitive standing. Performance peers in the same range include Dutch Bros Coffee, Another Broken Egg Cafe, Rainforest Cafe, 7 Brew Coffee, and The Cheesecake Factory.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. High CSAT often correlates with repeat business and positive word-of-mouth.
P.F. Chang's has an overall CSAT of 84%, a slight decrease of 0.3pp year-over-year. Kansas and Arkansas show the highest CSAT at 94%. The CSAT trend shows fluctuations, peaking in July 2025 at 84.79%.
Average check reveals spending per customer, crucial for revenue insights. Monitoring trends helps optimize pricing and promotions to boost profitability.
P.F. Chang's average check is $39.30, a decrease of 4.2% year-over-year. Idaho has the highest average check at $47.10. The average check shows an upward trend from June to August 2025, reaching $40.95.
Outlet count indicates brand reach and market presence. Expansion reflects growth strategy, while distribution across states shows geographic focus.
P.F. Chang's has the most outlets in Texas and California, with 25 each. Florida follows with 24 outlets. Several states, including New Jersey, Michigan and Arizona, have 9 outlets each.
Identifying competitors helps understand market dynamics. Cross-visitation reveals brands frequently visited by the same customers, informing competitive strategy.
P.F. Chang's top competitors based on cross-visitation are McDonald's (8.28%), Chick-fil-A (5.35%), Starbucks (4.58%), The Cheesecake Factory (3.40%), and Wendy's (3.26%). This indicates shared customer base.
Traffic workload by hour shows peak times, enabling staffing and resource optimization. Understanding customer flow helps improve service and reduce wait times.
P.F. Chang's experiences peak traffic workload between 17:00 and 19:00, with the highest workload at 18:00 (65.34). Traffic is minimal in the early morning hours.
Understanding consumer segments allows targeted marketing. Gender and generation insights inform tailored campaigns, improving engagement and ROI.
Women show a higher affinity (111%) for P.F. Chang's compared to men (89%). Gen X also shows a high affinity (111%), while Gen Y (92%) and Gen Z (90%) are under-indexed.