Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Hardee's performance in the United States and how they change over time
See what factors influence Hardee's performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Hardee's' competitors in the United States
An analysis of Hardee's' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Hardee's is in the top 24% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Hardee's market performance is at the 76th percentile, indicating an above-average market standing. This means Hardee's captures more customer traffic than 76% of its competitors. Performance peers in the same percentile range include Rainforest Cafe, P.F. Chang's, The Cheesecake Factory, Jersey Mike's Subs, and KPOT Korean BBQ & Hot Pot.
Customer satisfaction reflects brand perception and loyalty, directly impacting repeat business and long-term revenue growth.
Hardee's overall customer satisfaction (CSAT) is 68%, a 5.8 percentage point increase year-over-year. Oklahoma leads with 89% CSAT, showing strong positive sentiment. Delaware, Kansas, Pennsylvania and Wisconsin also show high CSAT scores, indicating successful customer experience strategies in those states.
Average check reveals customer spending habits, influencing revenue and profitability strategies for the brand.
Hardee's average check is $13.00, a 3% increase year-over-year. South Dakota has the highest average check at $18.20. Kansas, Pennsylvania, North Dakota and Wisconsin also show strong average check values, suggesting higher customer spending in these states.
Outlet count indicates brand reach and market penetration, crucial for assessing growth and expansion opportunities.
Hardee's has the most outlets in North Carolina (206), indicating a strong presence. Virginia (170), Tennessee (146), South Carolina (117), Alabama (95), Georgia (93), Illinois (91), Florida (89), Kentucky (81) and Indiana (74) also have a significant number of outlets, reflecting regional market focus.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Hardee's customers also frequently visit McDonald's (26.46%), Wendy's (11.97%), Burger King (11.06%), Taco Bell (10.98%), and Chick-fil-A (8.81%). This cross-visitation data highlights these brands as key competitors for Hardee's in the cafe and restaurant industry.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient operations during peak hours.
Hardee's experiences peak traffic between 8 AM and 11 AM, with the highest workload at 9 AM (70.19). Traffic gradually decreases throughout the afternoon and evening, reaching its lowest point between 1 AM and 4 AM. This data informs staffing and operational adjustments.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance with specific demographics.
Hardee's customer base shows a high affinity towards women (94%) and men (106%). Gen X is overrepresented (128%), indicating a high affinity, while Gen Y (77%) and Gen Z (72%) are underrepresented, suggesting lower affinity compared to the average consumer.