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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pastelerías Esperanza performance in the Mexico and how they change over time
See what factors influence Pastelerías Esperanza performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Pastelerías Esperanza is ahead of most brands
Sample of brands in the same percentile
An analysis of Pastelerías Esperanza' competitors in the Mexico
An analysis of Pastelerías Esperanza' competitors in the Mexico
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pastelerías Esperanza's market performance is at the 73rd percentile, indicating an above-average market position. This suggests the brand outperforms many competitors in attracting customers. Performance peers in the same range include La Parroquia de Veracruz, Chai, Cuerno, Asados Don papi, and Buffalo Wild Wings.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Monitoring CSAT helps identify areas for service improvement.
Overall customer satisfaction for Pastelerías Esperanza is 64%, a decrease of 6.6 percentage points year-over-year. Puebla and Hidalgo show the highest CSAT at 75%, while Baja California has the lowest at 69% with a significant decrease. The trend shows a slight fluctuation over the three-month period.
Average check reveals spending habits, crucial for revenue optimization. Tracking it helps understand customer value and adjust pricing strategies.
The overall average check for Pastelerías Esperanza is 170 MXN, a 10.1% increase year-over-year. The State of Mexico has the highest average check at 205 MXN. The average check fluctuated between 163.81 MXN and 178.93 MXN over the three-month period.
Outlet count indicates brand reach and expansion. Monitoring it reveals growth strategy effectiveness and market penetration.
Pastelerías Esperanza has the most outlets in the State of Mexico (39), followed by Jalisco and Hidalgo (5 each). Querétaro and Morelos each have 3 outlets, while Puebla and Baja California have 2 each. This distribution highlights the brand's strong presence in the State of Mexico.
Identifying competitors reveals market dynamics. Understanding cross-visitation patterns informs competitive strategies and customer acquisition efforts.
The top competitors for Pastelerías Esperanza, based on cross-visitation, are Little Caesars (7.53%), VIPS (5.94%), Toks (5.50%), Starbucks (5.43%), and McDonald's (4.92%). This indicates that customers who visit Pastelerías Esperanza also frequent these establishments.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and customer satisfaction.
Traffic workload for Pastelerías Esperanza peaks between 17:00 and 19:00, reaching 73.29% and 78.17% respectively. The lowest traffic is observed between 0:00 and 5:00. This data suggests the need for increased staffing during peak hours.
Analyzing consumer segments informs targeted marketing. Understanding gender and generational preferences enhances messaging and product development.
Women show a high affinity (85) for Pastelerías Esperanza, while men are over-represented (113). Gen Z is over-represented (125), Gen Y is also over-represented (106), and Gen X is under-represented (81). This suggests targeted marketing towards Gen Z and women may be effective.