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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Chili's Grill & Bar performance in the Mexico and how they change over time
See what factors influence Chili's Grill & Bar performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
Chili's Grill & Bar is ahead of most brands
Sample of brands in the same percentile
An analysis of Chili's Grill & Bar' competitors in the Mexico
An analysis of Chili's Grill & Bar' competitors in the Mexico
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Chili's Grill & Bar's market performance is at the 74th percentile in Mexico's Cafe & Restaurants industry, indicating an average/above average market standing. This means Chili's attracts more customers than 74% of its competitors. Performance peers in the same percentile range include Cuerno, Chai, City Wok Tepeyac, and Popeyes Louisiana Kitchen.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with repeat business and positive word-of-mouth.
Chili's Grill & Bar's overall customer satisfaction in Mexico is 49%, a decrease of 3.3 percentage points year-over-year. CSAT varies by state, with Chiapas at 80% and Veracruz at 57%. The trend shows fluctuations in CSAT over the last three months, peaking in July before declining.
Average check reveals how much customers spend per visit, influencing revenue. Monitoring this KPI helps optimize pricing and promotions for profitability.
The average check at Chili's Grill & Bar in Mexico is 407.9 MXN, a decrease of 3.7% year-over-year. Average check varies by state, with Chihuahua at 511.8 MXN and Puebla at 412.9 MXN. The trend shows fluctuations in average check over the last three months.
Outlet count indicates brand reach and market presence. More outlets can mean greater accessibility and brand awareness, driving revenue growth.
Chili's Grill & Bar has the most outlets in the State of Mexico (18), followed by Nuevo León (17). Jalisco has 9 outlets, while Guanajuato and Querétaro each have 5. Puebla, Yucatán, San Luis Potosí, Morelos, and Chihuahua each have 3 outlets.
Identifying top competitors helps understand the competitive landscape. Analyzing cross-visitation patterns reveals shared customer base and potential market share threats.
The top competitors for Chili's Grill & Bar in Mexico, based on cross-visitation, are Starbucks (8.20%), VIPS (7.00%), McDonald's (5.98%), La Casa de Toño (5.69%), and Toks (5.41%). This indicates that customers who visit Chili's also frequently visit these brands.
Traffic workload analysis helps optimize staffing and resource allocation. Understanding peak hours ensures efficient service and maximizes revenue potential.
Chili's Grill & Bar experiences peak traffic workload between 2 PM and 10 PM, with the highest traffic around 4 PM to 6 PM. Traffic is significantly lower during early morning hours (1 AM to 7 AM).
Understanding consumer segments by Gender and Generation informs targeted marketing. Affinity insights guide positioning strategies to resonate with key demographics.
Chili's Grill & Bar customers in Mexico show a high affinity towards women (84%), while men are over-indexed (113%). Gen X is over-indexed (119%), Gen Y is slightly under-indexed (97%), and Gen Z is slightly over-indexed (105%).