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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Marrybrown performance in the Malaysia and how they change over time
See what factors influence Marrybrown performance in the Malaysia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Marrybrown' competitors in the Malaysia
An analysis of Marrybrown' competitors in the Malaysia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Marrybrown is in the top 23% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Marrybrown's market performance is at the 77th percentile, placing it in the average/above average range. This indicates a solid market standing relative to competitors. Performance peers in the same percentile range include KLCG Confectionery & Bakery, TGI Fridays, A&W, Pop Meals, Nando's and NakNak 낙낙.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Marrybrown's overall customer satisfaction is 76%, a 9.4 percentage point increase year-over-year, indicating improved customer perception. Kelantan and Pahang show the highest satisfaction at 88% and 87% respectively, with Terengganu showing the largest growth of 61 percentage points.
Average check reveals customer spending habits, crucial for pricing strategies and revenue optimization.
The average check for Marrybrown varies by state, with Pahang showing the highest average check at 110.1 MYR. Overall average check data is not available. The average check dynamic data shows a fluctuation between 33.89 MYR and 54.63 MYR.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility.
Marrybrown has the highest number of outlets in Johor (62), followed by Selangor (45). This distribution highlights key regions for the brand's presence and potential market dominance.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Marrybrown's top competitors based on cross-visitation are McDonald's (7.34%), KFC (7.20%), ZUS Coffee (6.36%), Secret Recipe (3.39%), and Pizza Hut (3.11%). This indicates shared customer base and potential areas for competitive focus.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Marrybrown experiences peak traffic workload between 10 AM and 9 PM, with the highest workload at 7:00 PM (65.24%). This data informs staffing and resource allocation strategies to meet customer demand effectively.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
Marrybrown's customer base shows a higher affinity towards women (115 index) compared to men (87 index). Among generations, Gen Y shows the highest affinity (109 index), while Gen Z is under-indexed (78 index).